The price at which a product is usually sold.
It is calculated for the product across distribution channels, category or even the market as a whole.
Baseline Sales
Amount of organic sales for a product in a marketplace without any marketing effort.
The price at which a product is usually sold.
It is calculated for the product across distribution channels, category or even the market as a whole.
Amount of organic sales for a product in a marketplace without any marketing effort.
The index shows the level of brand’s performance within a specific market.
Consumers who consistently spend significantly more than average within a specific product category, making them a