Average Items Carried (AIC)

Average Items Carried (AIC)

Average number of items that a retailer has within a category, brand or segment.

Related Terms

Merchandising

It includes the comprehensive strategies and practices retailers employ to promote and sell products to customers

Frequent Buyer Program

A customer loyalty scheme designed to incentivize repeat purchases by offering rewards based on the accumulation

Yield Management

A pricing strategy used to maximize revenue by varying prices based on demand and inventory levels.