Buy One Get One (BOGO)

Buy One Get One (BOGO)

A promotional offer that brands run both online and offline where a customer one item free for buying an item.

Related Terms

Kitting

A logistical technique involving the assembly and packaging of various related items together as a single

Average Price

Weighted average of actual price and promoted price for an item. It does not take into

Merchandising

It includes the comprehensive strategies and practices retailers employ to promote and sell products to customers