The Ultimate CPG Glossary

Buy One Get One (BOGO)

A promotional offer that brands run both online and offline where a customer one item free for buying an item.

Related Terms

Software designed to manage and optimize warehouse operations, including receiving, storing, picking, and shipping inventory. WMS

It includes the comprehensive strategies and practices retailers employ to promote and sell products to customers

The person is responsible for assisting the procurement manager and category team in implementing procurement and