Buy One Get One (BOGO)

Buy One Get One (BOGO)

A promotional offer that brands run both online and offline where a customer one item free for buying an item.

Related Terms

Customer Loyalty

Emerges when customers consistently favor a brand over its competitors, leading to repeat purchases and a

Incremental Sales

Refers to the additional units of a product sold to retailers or consumers directly attributed to

Grocery

A retail establishment primarily focused on selling a broad assortment of food products, encompassing items such