Buy One Get One (BOGO)

Buy One Get One (BOGO)

A promotional offer that brands run both online and offline where a customer one item free for buying an item.

Related Terms

Grocery

A retail establishment primarily focused on selling a broad assortment of food products, encompassing items such

Category Manager

The person is responsible for overseeing a specific category of products of a brand. They develop

Horizontal Merchandizing

A retail display technique where products are arranged in a left-to-right manner along a horizontal plane.