Buy One Get One (BOGO)

Buy One Get One (BOGO)

A promotional offer that brands run both online and offline where a customer one item free for buying an item.

Related Terms

Base Price

Also referred to as non-promoted price, it is the average price of an item across all

Just in time inventory

An inventory management that is focused on optimizing inventory levels by receiving raw materials and components

Mass Merchandizer

Also refered to as mass market retailer, it is a retail business that sells a wide