Category management

Category management

Involves grouping products into suitable categories and managing category performance.

This involves inputs from both brand manufacturers and retailers for physical and digital shelves.

Related Terms

Horizontal Merchandizing

A retail display technique where products are arranged in a left-to-right manner along a horizontal plane.

Assortment

The variety of products that a retailer offers for sale to meet the diverse preferences and

Category Buyer

The person is responsible for assisting the procurement manager and category team in implementing procurement and