Best Frito Lay products on Amazon in October 2025

In October 2025, Frito Lay appeared on Amazon's bestseller lists with 5 unique products across 1 category. These products appeared in the category Grocery & Gourmet Food. The brand's products on the bestseller lists were priced between $11.19 and $33.95, with an average price of $20.05. These bestselling products maintained an average rating of 4.6 based on 564K total ratings from customers who purchased products that appeared on the bestseller lists.
Products
Categories
Average Price
Average Rank
Category Performance
This section outlines product count, average rank, pricing, and customer ratings by category. A clear reference point for tracking brand visibility on the Amazon digital shelf.
From a category performance analysis, the Grocery & Gourmet Food category is a clear leader, exhibiting the highest product volume (5 listings), the highest average price ($20.05), and the strongest customer ratings (4.6 stars).
| Category | Products | Average Rank | Average Price | Rating |
|---|---|---|---|---|
5 | 27.4 4 — 100 | $20.05 $11.19 — $33.95 | 4.6 (563,694 ratings) |
Top Products
The highest-rated product has 4.6 stars, while the lowest has 4.5 stars. In terms of pricing, the most expensive product is $33.95, and the least expensive is $11.19.
Top-ranked products from this brand are shown below, based on performance, pricing, and customer feedback. These Amazon standouts highlight shopper preferences and offer insight into what's driving the brand's success on the digital shelf. The highest average rank is 6.0, and the lowest is 80.7. The highest-rated product has 4.6 stars, while the lowest is 4.5 stars. In terms of pricing, the highest is $33.95, and the lowest is $11.19.
| Product | Average Rank | Average Price | Rating | |
|---|---|---|---|---|
13 4 — 25 | $15.67 | 4.5 (167,766 ratings) | ||
6 | $33.95 | 4.5 (166,994 ratings) | ||
62.3 53 — 79 | $19.49 | 4.6 (111,470 ratings) | ||
74.8 60 — 91 | $11.19 | 4.6 (6,121 ratings) | ||
80.7 63 — 100 | $26.91 | 4.6 (111,343 ratings) |
Content Compliance
This analysis examines the brand's key content metrics-text, video, and image content-alongside the overall content score, providing insights to align with Amazon's standards and enhance listing effectiveness.
The values shown are median figures. The average title length across this brand is 83 characters, and the description length is 338 characters.
Title
Title Length
Title Score
No Special Characters
Proper Capitalization
Product Identification
Character Count
Spelling & Grammar
Proper Numerals
Content
Total Score
Description Length
Bullet Points
Bullet Average Length
Has Enhanced Content
Images
Total Images
Graphics Images
Silo Images
Alternate Images
Lifestyle Images
Centered
No White Border
Full Bleed
Not Enlarged
Valid Dimensions
Has 360° Images
Videos
Has Videos
About Amazon Best Seller Category Reports
Our Amazon Bestseller Brand Monthly Reports track key changes in product performance on the Amazon digital shelf, giving e-commerce teams a clear view of market shifts. Using our machine learning model, we analyze your brand's performance on the Amazon digital shelf, helping you stay ahead. Brands already relying on this information are better equipped to optimize their strategies and improve their competitive positioning.
Disclaimer: Data on this page is based on publicly available amazon.com information and compiled using proprietary analysis. All trademarks and brand names belong to their owners. This report is for informational purposes only and is not endorsed by Amazon or featured brands.
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