Bestselling Clothing, Shoes & Jewelry brands on Amazon.com in May 2025


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Top Brands Distribution

In May 2025, Amazon.com's bestseller list for the Clothing, Shoes & Jewelry category showcased 383 unique products from 145 different brands. Top brands among the bestsellers included Hanes (25 products, 6.5% share), Crocs (7 products, 1.8% share), and Gildan (9 products, 2.4% share). The prices of these bestselling products ranged from $5.00 to $359.00, with an average price of $23.18. Most bestsellers were priced in the $5-$40 range.

383

Products

145

Brands

$23.18
$5$359

Average Price

Top Brands

Key insights into the top-performing brands include Hanes, featuring 25 unique products, offered bestsellers priced from $5.00 to $20.22, with an average price of $13.70. It held a 6.5% share of the bestseller list and garnered an average rating of 4.5 stars from 2.0M reviews. With a selection of 7 unique products, Crocs's bestsellers ranged in price from $29.99 to $39.95, averaging $35.52. The brand's share of the bestseller list was 1.8%, with an average rating of 4.8 stars based on 1.8M reviews. Gildan captured a 2.4% share of the bestseller list with 9 unique products. Its bestsellers had prices ranging from $8.94 to $29.20, with an average of $17.61, and an average rating of 4.5 stars from 1.2M reviews.

BrandProductsShareAverage RankAverage PriceRatingReport
25
6.5%
45.1
4100
$13.7
$5$20.22
4.5
(1,990,008 ratings)
7
1.8%
2.8
16
$35.52
$29.99$39.95
4.8
(1,768,356 ratings)
9
2.4%
26.5
2100
$17.61
$8.94$29.2
4.5
(1,246,989 ratings)
18
4.7%
47.4
297
$14.43
$7.99$27.99
4.3
(32,605 ratings)
18
4.7%
45.1
7100
$13.53
$9.73$19.9
4.4
(954,121 ratings)
21
5.5%
45.7
2100
$9.92
$6.94$25.99
4.4
(38,463 ratings)
1
0.3%
4.3
27
$26.5
4.4
(42,269 ratings)
15
3.9%
44.5
3100
$8.19
$5.94$9.99
4.3
(46,312 ratings)
12
3.1%
43.5
399
$10.94
$7.91$20.39
4.4
(36,468 ratings)
2
0.5%
7.5
412
$19.99
4.6
(302,176 ratings)

Top Products

Below are the leading products in this category, ranked by performance, pricing, and customer feedback. These top Amazon.com bestsellers highlight popular consumer selections and inform brand understanding of successful digital marketplace tactics.


Content Compliance

This section discusses key metrics such as text content, video content, image content, and overall content score. This helps brands understand Amazon.com's content requirements for the category and how the top-performing brands optimize their listings to meet these standards.This analysis focuses on key content metrics such as text content, video content, image content, and the overall content score. It aids brands in understanding Amazon.com's content requirements for the category and how leading brands optimize their listings to comply with these guidelines.


Title

Title Length

95.5characters (median)
Distribution of title character lengths. Longer bars indicate more products in that range.
0-34
4%
34-68
18%
68-102
32%
102-136
41%
136-170
2%
170-204
3%

Title Score

86/ 100
Distribution of title scores. Longer bars indicate more products in that range.
Histogram Distribution

No Special Characters

Title should not contain disallowed special characters
Compliance Distribution

Proper Capitalization

Title should use proper capitalization for words
Compliance Distribution

Product Identification

Title should include key product identifying information
Compliance Distribution

Character Count

Title should have an appropriate character count
Compliance Distribution

Spelling & Grammar

Title should have correct spelling and grammar
Compliance Distribution

Proper Numerals

Title should use numerals correctly
Compliance Distribution

Content

Total Score

65/ 100
Distribution of total scores. Longer bars indicate more products in that range.
Histogram Distribution

Bullet Points

5points (median)
Distribution of bullet point counts. Longer bars indicate more products in that range.
2-4
1%
4-6
83%
6-8
15%
8-10
1%

Bullet Average Length

81.5characters (median)
Distribution of average bullet point character lengths. Longer bars indicate more products in that range.
0-50
20%
50-100
54%
100-150
17%
150-200
7%
200-250
2%

Bullets Score

0/ 100
Distribution of bullet point scores. Longer bars indicate more products in that range.
Histogram Distribution

Has Enhanced Content

Product should have enhanced content
Compliance Distribution

Spelling & Grammar

Bullet points should have correct spelling and grammar
Compliance Distribution

Feature Highlights

Bullet points should highlight key product features
Compliance Distribution

No Shipping Info

Bullet points should not contain shipping or company information
Compliance Distribution

No Promotional Phrases

Bullet points should not contain promotional phrases
Compliance Distribution

Proper Measurements

Bullet points should spell out measurements correctly
Compliance Distribution

No Pricing Info

Bullet points should not contain pricing information
Compliance Distribution

Images

Total Images

6images (median)
Distribution of total image counts. Longer bars indicate more products in that range.
0-3
1%
3-6
37%
6-9
55%
9-12
6%
12-15
0%
15-18
0%

Alternate Images

5images (median)
Distribution of alternate image counts. Longer bars indicate more products in that range.
0-3
2%
3-6
65%
6-9
32%
9-12
0%
12-15
0%

Lifestyle Images

4images (median)
Distribution of lifestyle image counts. Longer bars indicate more products in that range.
0-3
24%
3-6
61%
6-9
15%
9-12
0%

Centered

Product should be centered in the image
Compliance Distribution

No White Border

Image should not have a white border
Compliance Distribution

Full Bleed

Image should use full bleed (extend to edges)
Compliance Distribution

Not Enlarged

Image should not be artificially enlarged
Compliance Distribution

Valid Dimensions

Image should have valid pixel dimensions
Compliance Distribution

Has 360° Images

Product should have 360-degree images
Compliance Distribution

Videos

Total Videos

1videos (median)
Distribution of video counts. Longer bars indicate more products in that range.
0-2
53%
2-4
30%
4-6
15%
6-8
1%

Has Videos

Product should have videos
Compliance Distribution

About Our Category Reports

Our Amazon.com Bestseller Category Monthly Reports analyze shifts in product performance across specific categories on the Amazon digital shelf, offering e-commerce teams valuable insights into market trends. Using our machine learning model, we track how your products compare to top competitors within the category on the Amazon digital shelf. Brands already using this data gain a competitive edge by adjusting their strategies to better align with evolving market conditions.

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