Best Lego products on Amazon Germany in January 2026
In January 2026, Lego appeared on Amazon Germany's bestseller lists with 49 unique products across 2 categories. These products appeared in categories including Toys and Home & Kitchen. The brand's products on the bestseller lists were priced between €5,47 and €48,99, with an average price of €20,35. These bestselling products maintained an average rating of 4.7 based on 168K total ratings from customers who purchased products that appeared on the bestseller lists.
Products
Categories
Average Price
Average Rank
Category Performance
This section outlines product count, average rank, pricing, and customer ratings by category. A clear reference point for tracking brand visibility on the Amazon Germany digital shelf.
In evaluating category performance metrics, the Toys category stands out with the most extensive product selection (48 listings) and the highest average price at €20,39, while customer satisfaction is highest in the Home & Kitchen category, averaging 4.8 stars.
| Category | Products | Average Rank | Average Price | Rating |
|---|---|---|---|---|
TO | 48 | 52.7 2 — 100 | €20,39 €5,47 — €48,99 | 4.7 (163,990 ratings) |
1 | 93 | €16,8 | 4.8 (3,542 ratings) |
Top Products
The highest-rated product has 4.9 stars, while the lowest has 4.2 stars. In terms of pricing, the most expensive product is €48,99, and the least expensive is €5,47.
Top-ranked products from this brand are shown below, based on performance, pricing, and customer feedback. These Amazon Germany standouts highlight shopper preferences and offer insight into what's driving the brand's success on the digital shelf. The highest average rank is 4.6, and the lowest is 48.6. The highest-rated product has 4.9 stars, while the lowest is 4.5 stars. In terms of pricing, the highest is €23,99, and the lowest is €6,99.
| Product | Average Rank | Average Price | Rating | |
|---|---|---|---|---|
5.3 3 — 9 | €18,86 €16,8 — €19,99 | 4.8 (12,643 ratings) | ||
14.4 3 — 80 | €12,39 €11,99 — €12,79 | 4.7 (298 ratings) | ||
20 4 — 43 | €6,99 | 4.7 (106 ratings) | ||
32.6 11 — 58 | €13,99 | 4.5 (47 ratings) | ||
43.7 2 — 91 | €23,99 | 4.7 (374 ratings) | ||
4.6 2 — 7 | €20,25 | 4.7 (11,158 ratings) | ||
39 7 — 92 | €8,74 €7,49 — €9,99 | 4.8 (164 ratings) | ||
48.6 3 — 96 | €14,22 €12,99 — €15,45 | 4.8 (6,719 ratings) | ||
21.7 15 — 41 | €19,99 | 4.7 (58 ratings) | ||
45 21 — 92 | €13,99 | 4.9 (45 ratings) |
About Amazon Germany Best Seller Category Reports
Our Amazon Germany Bestseller Brand Monthly Reports track key changes in product performance on the Amazon digital shelf, giving e-commerce teams a clear view of market shifts. Using our machine learning model, we analyze your brand's performance on the Amazon digital shelf, helping you stay ahead. Brands already relying on this information are better equipped to optimize their strategies and improve their competitive positioning.
Disclaimer: Data on this page is based on publicly available amazon.de information and compiled using proprietary analysis. All trademarks and brand names belong to their owners. This report is for informational purposes only and is not endorsed by Amazon Germany or featured brands.
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