Bestselling Jewellery brands on Amazon India in January 2026
In January 2026, Amazon India's bestseller list for the Jewellery category showcased 303 unique products from 76 different brands. Top brands among the bestsellers included Shining Diva (50 products, 16.5% share), Astrotalk (4 products, 1.3% share), and Fashion Frill (11 products, 3.6% share). The prices of these bestselling products ranged from ₹118.00 to ₹281,453.00, with an average price of ₹1,853.86. Most bestsellers were priced in the ₹118.00-₹28,140.00 range.
Products
Brands
Average Price
Top Brands
Key insights into the top-performing brands include Shining Diva, featuring 50 unique products, offered bestsellers priced from ₹193.00 to ₹799.00, with an average price of ₹318.90. It held a 16.5% share of the bestseller list and garnered an average rating of 4.0 stars from 63K reviews. With a selection of 4 unique products, Astrotalk's bestsellers ranged in price from ₹554.00 to ₹898.00, averaging ₹711.40. The brand's share of the bestseller list was 1.3%, with an average rating of 3.8 stars based on 2K reviews. Fashion Frill captured a 3.6% share of the bestseller list with 11 unique products. Its bestsellers had prices ranging from ₹159.00 to ₹329.00, with an average of ₹222.86, and an average rating of 4.1 stars from 5K reviews.
Top Products
The highest-rated product has 5.0 stars, while the lowest has 1.0 stars. In terms of pricing, the most expensive product is ₹281,453.00, and the least expensive is ₹68.00.
Overall, the following are the highest-ranked products in the category, measured by performance, pricing, and customer feedback. As top Amazon India bestsellers, they show what resonates with shoppers and help brands spot what's working on the digital shelf. The highest average rank is 2.2, and the lowest is 14.0. The highest-rated product has 4.5 stars, while the lowest is 3.7 stars. In terms of pricing, the highest is ₹999.00, and the lowest is ₹169.88.
| Product | Average Rank | Average Price | Rating | |
|---|---|---|---|---|
2.2 1 — 6 | ₹672 ₹598 — ₹742 | 3.8 (1,090 ratings) | ||
2.5 1 — 8 | ₹293 ₹279 — ₹299 | 3.8 (1,266 ratings) | ||
3.7 2 — 9 | ₹294 ₹279 — ₹299 | 3.7 (408 ratings) | ||
7.5 1 — 16 | ₹170 ₹68 — ₹299 | 3.9 (13,120 ratings) | ||
8.9 4 — 16 | ₹298 ₹272 — ₹349 | 4.5 (1,321 ratings) | ||
10.6 4 — 24 | ₹299 | 4.4 (122 ratings) | ||
11 5 — 21 | ₹279 ₹249 — ₹297 | 4.3 (1,470 ratings) | ||
13.2 6 — 22 | ₹324 ₹309 — ₹329 | 4.3 (370 ratings) | ||
14 9 — 21 | ₹217 ₹209 — ₹219 | 4.3 (489 ratings) | ||
8.5 3 — 25 | ₹999 | 4.0 (138 ratings) |
About Amazon India Best Seller Category Reports
Our Amazon India Bestseller Category Monthly Reports analyze shifts in product performance across specific categories on the Amazon digital shelf, offering e-commerce teams valuable insights into market trends. Using our machine learning model, we track how your products compare to top competitors within the category on the Amazon digital shelf. Brands already using this data gain a competitive edge by adjusting their strategies to better align with evolving market conditions.
Disclaimer: Data on this page is based on publicly available amazon.in information and compiled using proprietary analysis. All trademarks and brand names belong to their owners. This report is for informational purposes only and is not endorsed by Amazon India or featured brands.
What If You're Missing Something That's Costing You Sales?
With MetricsCart, track and analyze:
- Price movements
- Keyword trends
- MAP violations
- Product listing content
- Customer sentiment
Access everything across Amazon, Walmart, and every other marketplace in one unified view.
See what's powering your category or slowing your brand down and where you're losing revenue.