Amazon.sa Bestseller Reports

Bestselling Baby Products brands on Amazon Saudi Arabia in February 2026

Top Brands Distribution
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In February 2026, Amazon Saudi Arabia's bestseller list for the Baby Products category showcased 237 unique products from 52 different brands. Top brands among the bestsellers included Babyjoy (50 products, 21.1% share), Huggies (23 products, 9.7% share), and Sanita Bambi (10 products, 4.2% share). The prices of these bestselling products ranged from SAR 3.00 to SAR 198.20, with an average price of SAR 67.31. Most bestsellers were priced in the SAR 40.00-SAR 60.00 range.

237

Products

52

Brands

SAR 67.31
SAR 3 — SAR 198.2

Average Price

Top Brands

Key insights into the top-performing brands include Babyjoy, featuring 50 unique products, offered bestsellers priced from SAR 18.60 to SAR 198.20, with an average price of SAR 108.26. It held a 21.1% share of the bestseller list and garnered an average rating of 4.6 stars from 42K reviews. With a selection of 23 unique products, Huggies's bestsellers ranged in price from SAR 15.93 to SAR 158.95, averaging SAR 77.04. The brand's share of the bestseller list was 9.7%, with an average rating of 4.4 stars based on 56K reviews. Sanita Bambi captured a 4.2% share of the bestseller list with 10 unique products. Its bestsellers had prices ranging from SAR 57.99 to SAR 93.95, with an average of SAR 70.83, and an average rating of 4.5 stars from 7K reviews.

BrandProductsShareAverage RankAverage PriceRatingReport
Babyjoy
50
21.1%
39.7
1 — 100
SAR 108.26
SAR 18.6 — SAR 198.2
4.6
(42,017 ratings)
Huggies
23
9.7%
33.8
3 — 98
SAR 77.04
SAR 15.93 — SAR 158.95
4.4
(55,530 ratings)
Sanita Bambi
10
4.2%
35.9
6 — 99
SAR 70.83
SAR 57.99 — SAR 93.95
4.5
(7,136 ratings)
Mustela
6
2.5%
29.4
4 — 97
SAR 31.69
SAR 16.95 — SAR 55
4.6
(26,672 ratings)
Pampers
22
9.3%
63.9
3 — 100
SAR 89.37
SAR 44.04 — SAR 184.56
4.4
(6,634 ratings)
Waterwipes
1
0.4%
1.4
1 — 3
SAR 189.64
SAR 148.95 — SAR 212.95
4.7
(27,100 ratings)
Johnson's Baby
20
8.4%
54
16 — 100
SAR 25.55
SAR 3.4 — SAR 152.25
4.5
(17,723 ratings)
Bepanthen
1
0.4%
13.8
4 — 33
SAR 14.33
SAR 14 — SAR 14.5
4.5
(15,966 ratings)
Himalaya
10
4.2%
54.4
13 — 100
SAR 20.92
SAR 9.77 — SAR 44.95
4.5
(212,025 ratings)
Avent
8
3.4%
51.1
19 — 99
SAR 54.02
SAR 35.15 — SAR 90.95
4.4
(2,570 ratings)

Top Products

The highest-rated product has 5.0 stars, while the lowest has 3.3 stars. In terms of pricing, the most expensive product is SAR 212.95, and the least expensive is SAR 3.00.

Top-ranked products in this category are shown below, based on performance, pricing, and customer feedback. These Amazon Saudi Arabia bestsellers highlight shopper preferences and offer insight into what's succeeding on the digital shelf. The highest average rank is 1.4, and the lowest is 16.5. The highest-rated product has 4.7 stars, while the lowest is 4.4 stars. In terms of pricing, the highest is SAR 190.22, and the lowest is SAR 14.33.

ProductAverage RankAverage PriceRating
WAWaterWipes Original Plastic Free Baby Wipes, 720 Count (12 packs), 99.9% Water Based Wet Wipes & Unscented for Sensitive Skin
1.4
1 — 3
SAR 189.64
SAR 148.95 — SAR 212.95
4.7
(27,100 ratings)
MUMustela 1 2 3 Vitamin Barrier Cream, 100 ML
8.2
4 — 16
SAR 30.43
SAR 26.95 — SAR 37.38
4.7
(10,371 ratings)
HUHuggies, Extra Care Newborn Diapers, Size 2 (4-7 kg), Twin Jumbo Pack of 128 Diapers, Dual Zone Technology for Delicate Skin, Wetness Indicator, Day & Night Protection
7.8
3 — 15
SAR 83.82
SAR 72.45 — SAR 89.5
4.6
(1,137 ratings)
BABabyjoy Compressed Diamond Pad, Size 4, Large, 10-18 Kg, Jumbo Box, 96 Diapers
6.1
2 — 18
SAR 75.12
4.6
(1,962 ratings)
BABabyjoy Compressed Diaper Pants, Size 5 Junior, Jumbo Box, 12 To 18 Kg, Count 72, Package May Vary
5.8
3 — 12
SAR 78.99
SAR 77 — SAR 79.99
4.6
(1,664 ratings)
SASanita Bambi, Size 5, XL, 12-22 Kg, Super Box, 104 Diapers
9.4
6 — 22
SAR 73.64
SAR 68.99 — SAR 82.95
4.4
(1,239 ratings)
BEBepanthen Protective Baby Ointment, Protects Against and Cares for Nappy Rash, 30g
13.8
4 — 33
SAR 14.33
SAR 14 — SAR 14.5
4.5
(15,966 ratings)
BABabyJoy Compressed Diamond Pad Diaper, Size 5, Junior, 14-23 Kg, Giant Box, 198 Diapers
1.4
1 — 2
SAR 190.22
4.6
(1,904 ratings)
PAPampers Rash Protection, Size 5, 12-18 kg, Giant Box, 96 Diaper Pants
16.4
5 — 26
SAR 89.9
SAR 89.14 — SAR 91.43
4.7
(995 ratings)
HUHuggies, Extra Care Baby Diapers, Size 4 (8 - 14 kg), Twin Jumbo Pack of 136 Diapers, Soft Pillows Absorb in Seconds, Absorbent Channels and Stretchy Waistband, 12h Day & Night Protection
16.5
10 — 35
SAR 111.98
4.5
(809 ratings)

About Amazon Saudi Arabia Best Seller Category Reports

Our Amazon Saudi Arabia Bestseller Category Monthly Reports analyze shifts in product performance across specific categories on the Amazon digital shelf, offering e-commerce teams valuable insights into market trends. Using our machine learning model, we track how your products compare to top competitors within the category on the Amazon digital shelf. Brands already using this data gain a competitive edge by adjusting their strategies to better align with evolving market conditions.

Disclaimer: Data on this page is based on publicly available amazon.sa information and compiled using proprietary analysis. All trademarks and brand names belong to their owners. This report is for informational purposes only and is not endorsed by Amazon Saudi Arabia or featured brands.