Amazon.sa Bestseller Reports

Bestselling Baby Products brands on Amazon Saudi Arabia in September 2026

Top Brands Distribution
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In September 2026, Amazon Saudi Arabia's bestseller list for the Baby Products category showcased 211 unique products from 42 different brands. Top brands among the bestsellers included Babyjoy (38 products, 18.0% share), Pampers (31 products, 14.7% share), and Huggies (20 products, 9.5% share). The prices of these bestselling products ranged from SAR 2.95 to SAR 224.90, with an average price of SAR 57.36. Most bestsellers were priced in the SAR 3.00-SAR 30.00 range.

211

Products

42

Brands

SAR 57.36
SAR 2.95 — SAR 224.9

Average Price

Top Brands

Analyzing the leading brands, we see that Babyjoy, featuring 38 unique products, offered bestsellers priced from SAR 19.00 to SAR 201.90, with an average price of SAR 90.05. It held a 18.0% share of the bestseller list and garnered an average rating of 4.6 stars from 25K reviews. With a selection of 31 unique products, Pampers's bestsellers ranged in price from SAR 19.00 to SAR 234.05, averaging SAR 86.64. The brand's share of the bestseller list was 14.7%, with an average rating of 3.9 stars based on 3K reviews. Huggies captured a 9.5% share of the bestseller list with 20 unique products. Its bestsellers had prices ranging from SAR 19.98 to SAR 147.50, with an average of SAR 87.44, and an average rating of 4.4 stars from 36K reviews.

BrandProductsShareAverage RankAverage PriceRatingReport
Babyjoy
38
18.0%
40.7
2 — 100
SAR 90.05
SAR 19 — SAR 201.9
4.6
(25,183 ratings)
Pampers
31
14.7%
48.7
1 — 100
SAR 86.64
SAR 19 — SAR 234.05
3.9
(2,927 ratings)
Huggies
20
9.5%
41.6
3 — 97
SAR 87.44
SAR 19.98 — SAR 147.5
4.4
(35,917 ratings)
Johnson's Baby
26
12.3%
50.8
3 — 100
SAR 18.16
SAR 3.44 — SAR 45
4.5
(22,043 ratings)
Mustela
7
3.3%
38.5
4 — 100
SAR 33.71
SAR 18.89 — SAR 51.95
4.7
(42,037 ratings)
Sanita Bambi
15
7.1%
48.3
6 — 100
SAR 70.65
SAR 17.46 — SAR 124.16
4.4
(7,715 ratings)
Waterwipes
2
0.9%
1.2
1 — 2
SAR 121.2
SAR 56 — SAR 205
4.6
(57,601 ratings)
Bepanthen
1
0.5%
7.5
2 — 18
SAR 15.1
SAR 13.29 — SAR 16.9
4.5
(16,710 ratings)
Himalaya
8
3.8%
56.7
14 — 100
SAR 19.42
SAR 2.95 — SAR 25.95
4.5
(138,629 ratings)
Farlin
5
2.4%
56.8
12 — 99
SAR 39.2
SAR 19.32 — SAR 73
4.6
(710 ratings)

Top Products

The highest-rated product has 5.0 stars, while the lowest has 2.7 stars. In terms of pricing, the most expensive product is SAR 234.05, and the least expensive is SAR 2.95.

Overall, the following are the highest-ranked products in the category, measured by performance, pricing, and customer feedback. As top Amazon Saudi Arabia bestsellers, they show what resonates with shoppers and help brands spot what's working on the digital shelf. The highest average rank is 1.1, and the lowest is 15.2. The highest-rated product has 4.7 stars, while the lowest is 4.2 stars. In terms of pricing, the highest is SAR 186.40, and the lowest is SAR 15.10.

ProductAverage RankAverage PriceRating
WAWaterWipes Sensitive+ Newborn & Baby Wipes, 99.9% Water, Unscented, 12 Pack
1.1
1 — 2
SAR 186.4
SAR 167.8 — SAR 205
4.6
(28,859 ratings)
BABabyjoy Compressed Diamond Pad, Size 4, Large, 10-18 Kg, Jumbo Box, 96 Diapers
5.8
2 — 12
SAR 81.94
SAR 78.94 — SAR 84.94
4.6
(1,883 ratings)
PAPampers Rash Protection Pants Diapers, Size 5, 12-18kg, Giant Box, 96 Count
6.7
3 — 12
SAR 87.36
SAR 86.9 — SAR 87.82
4.5
(102 ratings)
BEBepanthen Protective Baby Ointment, Nappy Rash Protection & Care, Soothing Skin Relief, 30g
7.5
2 — 18
SAR 15.1
SAR 13.29 — SAR 16.9
4.5
(16,710 ratings)
PAPampers Rash Protection Culotte Pants Diapers Size 7, 17+kg Jumbo 40 Count
3.5
1 — 14
SAR 43.01
SAR 39.01 — SAR 47
4.2
(53 ratings)
BABabyJoy Compressed Diamond Pad, Size 5, Junior, 14-23 kg, Jumbo Box, 80 Diapers
3.8
2 — 12
SAR 81.19
SAR 79 — SAR 83.37
4.6
(1,877 ratings)
MUMustela Hydra Moisturizing Body Lotion for Babies, Hypoallergenic, Nourishing with Vitamins E & F, Avocado Perseose & Jojoba Oil, 300ml
13.8
4 — 25
SAR 39.45
SAR 35.95 — SAR 42.95
4.7
(11,101 ratings)
HUHuggies Extra Care Newborn Diaper Size 2 (4-6 KG) Pack of 2 x 64 Diapers
15.2
3 — 32
SAR 101
SAR 100.99 — SAR 101
4.5
(975 ratings)
BABabyjoy Compressed Diamond Pad, Size 3, Medium, 6-12 Kg, Jumbo Box, 104 Diapers
8.7
5 — 15
SAR 81.45
SAR 79.9 — SAR 83
4.6
(1,932 ratings)
BABabyjoy Compressed Diamond Pad, Size 2, Small, 3.5-7 Kg, Jumbo Box, 136 Diapers
14.7
6 — 31
SAR 82.48
SAR 79.96 — SAR 84.99
4.6
(1,378 ratings)

Methodology & Data Attribution

This monthly Amazon Saudi Arabia Bestseller report is prepared by MetricsCart, a global provider of Digital Shelf Analytics solutions and e-commerce market research. The insights presented are derived from proprietary datasets synthesized from publicly available information across major retail platforms, including Amazon and Walmart. MetricsCart utilizes advanced data modeling to track market trends, price positioning, product listing content gaps, and SERP visibility, providing consumer brands with an objective analysis of their digital performance. This data is intended for informational purposes to help brands optimize their presence on the digital shelf.

Insights in this report were compiled by MetricsCart's data science team to provide transparency into the digital shelf performance of Baby Products category on amazon.sa.

Disclaimer: Data on this page is based on publicly available amazon.sa information and compiled using proprietary analysis. All trademarks and brand names belong to their owners. This report is for informational purposes only and is not endorsed by Amazon Saudi Arabia or featured brands.