Bestselling Toys brands on Amazon Saudi Arabia in April 2026

In April 2026, Amazon Saudi Arabia's bestseller list for the Toys category showcased 361 unique products from 159 different brands. Top brands among the bestsellers included Gemmicc (4 products, 1.1% share), Fun Moment (11 products, 3.0% share), and Lego (33 products, 9.1% share). The prices of these bestselling products ranged from SAR 1.83 to SAR 1,099.00, with an average price of SAR 62.10. Most bestsellers were priced in the SAR 2.00-SAR 110.00 range.
Products
Brands
Average Price
Top Brands
Key insights into the top-performing brands include Gemmicc, featuring 4 unique products, offered bestsellers priced from SAR 47.99 to SAR 169.99, with an average price of SAR 122.74. It held a 1.1% share of the bestseller list and garnered an average rating of 4.7 stars from 10K reviews. With a selection of 11 unique products, Fun Moment's bestsellers ranged in price from SAR 8.95 to SAR 26.95, averaging SAR 17.64. The brand's share of the bestseller list was 3.0%, with an average rating of 4.1 stars based on 2K reviews. Lego captured a 9.1% share of the bestseller list with 33 unique products. Its bestsellers had prices ranging from SAR 14.00 to SAR 714.46, with an average of SAR 118.73, and an average rating of 4.8 stars from 73K reviews.
Top Products
The highest-rated product has 5.0 stars, while the lowest has 1.0 stars. In terms of pricing, the most expensive product is SAR 1,413.25, and the least expensive is SAR 1.83.
Top-ranked products in this category are shown below, based on performance, pricing, and customer feedback. These Amazon Saudi Arabia bestsellers highlight shopper preferences and offer insight into what's succeeding on the digital shelf. The highest average rank is 1.1, and the lowest is 17.5. The highest-rated product has 4.7 stars, while the lowest is 3.5 stars. In terms of pricing, the highest is SAR 139.99, and the lowest is SAR 7.55.
| Product | Average Rank | Average Price | Rating | |
|---|---|---|---|---|
1.1 1 — 2 | SAR 12.26 SAR 11.61 — SAR 12.9 | 4.3 (8,682 ratings) | ||
2.7 1 — 8 | SAR 139.99 | 4.7 (5,583 ratings) | ||
4.7 2 — 11 | SAR 18.45 SAR 16.9 — SAR 19.99 | 4.4 (488 ratings) | ||
7.3 3 — 18 | SAR 13.2 SAR 13.14 — SAR 13.25 | 4.2 (449 ratings) | ||
9 3 — 29 | SAR 17.95 SAR 17.39 — SAR 18.5 | 3.5 (136 ratings) | ||
17.5 3 — 99 | SAR 7.55 | 4.2 (392 ratings) | ||
12.4 4 — 42 | SAR 23.97 SAR 23.44 — SAR 24.5 | 4.0 (5,217 ratings) | ||
10.9 5 — 19 | SAR 17.9 SAR 17.89 — SAR 17.9 | 4.4 (2,140 ratings) | ||
12 2 — 31 | SAR 17.03 SAR 16 — SAR 18.05 | 4.3 (97 ratings) | ||
12.6 4 — 29 | SAR 26.14 SAR 25.65 — SAR 26.63 | 3.6 (3,570 ratings) |
Methodology & Data Attribution
This monthly Amazon Saudi Arabia Bestseller report is prepared by MetricsCart, a global provider of Digital Shelf Analytics solutions and e-commerce market research. The insights presented are derived from proprietary datasets synthesized from publicly available information across major retail platforms, including Amazon and Walmart. MetricsCart utilizes advanced data modeling to track market trends, price positioning, product listing content gaps, and SERP visibility, providing consumer brands with an objective analysis of their digital performance. This data is intended for informational purposes to help brands optimize their presence on the digital shelf.
Insights in this report were compiled by MetricsCart's data science team to provide transparency into the digital shelf performance of Toys category on amazon.sa.
Disclaimer: Data on this page is based on publicly available amazon.sa information and compiled using proprietary analysis. All trademarks and brand names belong to their owners. This report is for informational purposes only and is not endorsed by Amazon Saudi Arabia or featured brands.
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