Bestselling Fashion brands on Amazon UAE in May 2026
In May 2026, Amazon UAE's bestseller list for the Fashion category showcased 733 unique products from 218 different brands. Top brands among the bestsellers included Joto (4 products, 0.6% share), Vagreez (3 products, 0.4% share), and Lgtfy (5 products, 0.7% share). The prices of these bestselling products ranged from AED 1.00 to AED 599.99, with an average price of AED 61.08. Most bestsellers were priced in the AED 1.00-AED 60.00 range.
Products
Brands
Average Price
Top Brands
Analyzing the leading brands, we see that Joto, featuring 4 unique products, offered bestsellers priced from AED 34.99 to AED 46.99, with an average price of AED 42.32. It held a 0.6% share of the bestseller list and garnered an average rating of 4.2 stars from 43K reviews. With a selection of 3 unique products, Vagreez's bestsellers ranged in price from AED 19.90 to AED 22.99, averaging AED 20.48. The brand's share of the bestseller list was 0.4%, with an average rating of 4.3 stars based on 4K reviews. Lgtfy captured a 0.7% share of the bestseller list with 5 unique products. Its bestsellers had prices ranging from AED 31.50 to AED 49.00, with an average of AED 35.51, and an average rating of 4.0 stars from 33K reviews.
Top Products
The highest-rated product has 5.0 stars, while the lowest has 3.3 stars. In terms of pricing, the most expensive product is AED 599.99, and the least expensive is AED 1.00.
Overall, the following are the highest-ranked products in the category, measured by performance, pricing, and customer feedback. As top Amazon UAE bestsellers, they show what resonates with shoppers and help brands spot what's working on the digital shelf. The highest average rank is 1.3, and the lowest is 27.9. The highest-rated product has 4.4 stars, while the lowest is 3.8 stars. In terms of pricing, the highest is AED 66.42, and the lowest is AED 9.99.
| Product | Average Rank | Average Price | Rating | |
|---|---|---|---|---|
1.7 1 — 3 | AED 38.49 AED 34.99 — AED 41.99 | 4.2 (13,910 ratings) | ||
5.6 4 — 9 | AED 19.96 AED 19.93 — AED 19.99 | 4.4 (1,020 ratings) | ||
3.2 2 — 5 | AED 25.85 | 4.4 (666 ratings) | ||
1.3 1 — 2 | AED 19.9 | 4.4 (2,170 ratings) | ||
15.5 10 — 30 | AED 14.72 AED 14.25 — AED 15.19 | 4.4 (184 ratings) | ||
4.3 2 — 9 | AED 35 | 4.0 (6,530 ratings) | ||
16.5 5 — 39 | AED 15.19 AED 14.39 — AED 15.99 | 4.2 (69 ratings) | ||
27.9 7 — 97 | AED 12.85 AED 11.9 — AED 13.8 | 3.8 (1,373 ratings) | ||
8.1 4 — 16 | AED 66.42 AED 64.99 — AED 67.84 | 4.0 (99 ratings) | ||
27.3 9 — 99 | AED 9.99 | 4.0 (2,508 ratings) |
Methodology & Data Attribution
This monthly Amazon UAE Bestseller report is prepared by MetricsCart, a global provider of Digital Shelf Analytics solutions and e-commerce market research. The insights presented are derived from proprietary datasets synthesized from publicly available information across major retail platforms, including Amazon and Walmart. MetricsCart utilizes advanced data modeling to track market trends, price positioning, product listing content gaps, and SERP visibility, providing consumer brands with an objective analysis of their digital performance. This data is intended for informational purposes to help brands optimize their presence on the digital shelf.
Insights in this report were compiled by MetricsCart's data science team to provide transparency into the digital shelf performance of Fashion category on amazon.ae.
Disclaimer: Data on this page is based on publicly available amazon.ae information and compiled using proprietary analysis. All trademarks and brand names belong to their owners. This report is for informational purposes only and is not endorsed by Amazon UAE or featured brands.
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