Bestselling Fashion brands on Amazon UAE in July 2026
In July 2026, Amazon UAE's bestseller list for the Fashion category showcased 643 unique products from 192 different brands. Top brands among the bestsellers included Joto (3 products, 0.5% share), Pepsi (1 product, 0.2% share), and Vagreez (4 products, 0.6% share). The prices of these bestselling products ranged from AED 5.00 to AED 959.00, with an average price of AED 63.82. Most bestsellers were priced in the AED 5.00-AED 100.00 range.
Products
Brands
Average Price
Top Brands
A closer look at the top brands reveals Joto, featuring 3 unique products, offered bestsellers priced from AED 28.79 to AED 31.99, with an average price of AED 30.49. It held a 0.5% share of the bestseller list and garnered an average rating of 4.2 stars from 43K reviews. With a selection of 1 unique product, Pepsi's bestsellers ranged in price from AED 5.00 to AED 5.00, averaging AED 5.00. The brand's share of the bestseller list was 0.2%, with an average rating of 4.1 stars based on 36 reviews. Vagreez captured a 0.6% share of the bestseller list with 4 unique products. Its bestsellers had prices ranging from AED 29.88 to AED 52.00, with an average of AED 43.11, and an average rating of 4.3 stars from 4K reviews.
Top Products
The highest-rated product has 5.0 stars, while the lowest has 2.7 stars. In terms of pricing, the most expensive product is AED 959.00, and the least expensive is AED 5.00.
Overall, the following are the highest-ranked products in the category, measured by performance, pricing, and customer feedback. As top Amazon UAE bestsellers, they show what resonates with shoppers and help brands spot what's working on the digital shelf. The highest average rank is 1.3, and the lowest is 22.5. The highest-rated product has 4.4 stars, while the lowest is 4.0 stars. In terms of pricing, the highest is AED 219.00, and the lowest is AED 5.00.
| Product | Average Rank | Average Price | Rating | |
|---|---|---|---|---|
1.3 1 — 2 | AED 30.39 AED 28.79 — AED 31.99 | 4.2 (14,355 ratings) | ||
3.5 2 — 7 | AED 5 | 4.1 (36 ratings) | ||
4.9 2 — 8 | AED 24.99 | 4.4 (1,055 ratings) | ||
6.8 4 — 9 | AED 25.85 | 4.4 (696 ratings) | ||
6.4 3 — 9 | AED 219 | 4.2 (50,724 ratings) | ||
4.2 1 — 13 | AED 39.63 AED 36.35 — AED 42.9 | 4.4 (2,195 ratings) | ||
4.3 3 — 7 | AED 24.9 | 4.0 (6,992 ratings) | ||
22.5 3 — 92 | AED 14.94 AED 9.99 — AED 19.88 | 4.0 (2,597 ratings) | ||
11.1 3 — 26 | AED 194.5 AED 139 — AED 250 | 4.2 (59,920 ratings) | ||
10.6 8 — 13 | AED 29.87 | 4.2 (6,389 ratings) |
Methodology & Data Attribution
This monthly Amazon UAE Bestseller report is prepared by MetricsCart, a global provider of Digital Shelf Analytics solutions and e-commerce market research. The insights presented are derived from proprietary datasets synthesized from publicly available information across major retail platforms, including Amazon and Walmart. MetricsCart utilizes advanced data modeling to track market trends, price positioning, product listing content gaps, and SERP visibility, providing consumer brands with an objective analysis of their digital performance. This data is intended for informational purposes to help brands optimize their presence on the digital shelf.
Insights in this report were compiled by MetricsCart's data science team to provide transparency into the digital shelf performance of Fashion category on amazon.ae.
Disclaimer: Data on this page is based on publicly available amazon.ae information and compiled using proprietary analysis. All trademarks and brand names belong to their owners. This report is for informational purposes only and is not endorsed by Amazon UAE or featured brands.
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