Bestselling Sports & Outdoors brands on Walmart in September 2025
In September 2025, Walmart's bestseller list for the Sports & Outdoors category showcased 549 unique products from 264 different brands. Top brands among the bestsellers included Ozark Trail (62 products, 11.3% share), Intex (19 products, 3.5% share), and Coleman (30 products, 5.5% share). The prices of these bestselling products ranged from $0.46 to $3,599.99, with an average price of $79.64. Most bestsellers were priced in the $0-$360 range.
Products
Brands
Average Price
Top Brands
A closer look at the top brands reveals Ozark Trail, featuring 62 unique products, offered bestsellers priced from $0.46 to $245.00, with an average price of $32.67. It held a 11.3% share of the bestseller list and garnered an average rating of 4.4 stars from 115K reviews. With a selection of 19 unique products, Intex's bestsellers ranged in price from $15.44 to $748.79, averaging $83.56. The brand's share of the bestseller list was 3.5%, with an average rating of 4.1 stars based on 58K reviews. Coleman captured a 5.5% share of the bestseller list with 30 unique products. Its bestsellers had prices ranging from $2.97 to $619.99, with an average of $55.66, and an average rating of 4.4 stars from 46K reviews.
Top Products
Listed here are the top products in the category, evaluated by performance, price, and customer reviews. These Walmart bestsellers reveal what's popular with shoppers and guide brands on digital shelf success. The highest average rank is 14.6, and the lowest is 19.1. The highest-rated product has 4.6 stars, while the lowest is 4.1 stars. In terms of pricing, the highest is $21.88, and the lowest is $5.47.
| Product | Average Rank | Average Price | Rating |
|---|---|---|---|
14.6 2 — 45 | $5.47 | 4.6 (4,817 ratings) | |
14.8 1 — 44 | $16.94 | 4.1 (7,644 ratings) | |
19.1 1 — 59 | $21.88 | 4.6 (3,363 ratings) | |
21.2 3 — 89 | $17.96 | 4.5 (1,834 ratings) | |
17.7 2 — 39 | $18.87 | 4.7 (7,826 ratings) | |
20.8 1 — 61 | $54.94 | 4.7 (6,459 ratings) | |
18.4 1 — 40 | $9.47 | 4.6 (4,195 ratings) | |
17.3 3 — 39 | $6.72 | 4.7 (2,397 ratings) | |
18.4 1 — 44 | $7.97 | 4.5 (18,431 ratings) | |
21.3 2 — 61 | $28.45 $26.36 — $28.97 | 4.7 (2,257 ratings) |
About Walmart Best Seller Category Reports
Our Walmart Bestseller Category Monthly Reports analyze shifts in product performance across specific categories on the Walmart digital shelf, offering e-commerce teams valuable insights into market trends. Using our machine learning model, we track how your products compare to top competitors within the category on the Walmart digital shelf. Brands already using this data gain a competitive edge by adjusting their strategies to better align with evolving market conditions.
Disclaimer: Data on this page is based on publicly available walmart.com information and compiled using proprietary analysis. All trademarks and brand names belong to their owners. This report is for informational purposes only and is not endorsed by Walmart or featured brands.