Evaluates a brand’s strengths, weaknessess and opportunities for brand development and repositioning.
Kitting
A logistical technique involving the assembly and packaging of various related items together as a single
Evaluates a brand’s strengths, weaknessess and opportunities for brand development and repositioning.
A logistical technique involving the assembly and packaging of various related items together as a single
Evaluates a brand’s strengths, weaknessess and opportunities for brand development and repositioning.
Involves grouping products into suitable categories and managing category performance. This involves inputs from both brand