Evaluates a brand’s strengths, weaknessess and opportunities for brand development and repositioning.
Horizontal Merchandizing
A retail display technique where products are arranged in a left-to-right manner along a horizontal plane.
Evaluates a brand’s strengths, weaknessess and opportunities for brand development and repositioning.
A retail display technique where products are arranged in a left-to-right manner along a horizontal plane.
A situation occurs when a product that is supposed to be available for sale is completely
The variety of products that a retailer offers for sale to meet the diverse preferences and