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Airfire
The 2026 New AIRFIRE HEPA Air Purifier for Home up to 1650 Sq.ft, Air Purifiers for Allergies and Asthma, Bedroom, Pet Dander&Odor, Dust, Pollen, Wildfire/Smoke, Model AP201, Black was tracked for 25 day(s). During this period, the Buybox price ranged between Buy box price ranged from $35.99 to $49.99 against an MSRP/MAP of $79.97. The product's pricing health is currently flagged as critical.
FLOOR PRICE ($)
$35.99
MAX PRICE ($)
$49.99
AVG PRICE ($)
$44.15
SEVERE EROSION
55.00%
MSRP/MAP ($)
$79.97
The product is currently selling at $39.99, following a peak of $49.99 during the tracking period. Compared to its MSRP of $79.97, the current price reflects a severe variance of 50.0% erosion.
Buy Box Share
2P leads with 100% of Buy Box days
Seller | Condition | Current Price ($) | Buy Box Days | Erosion (%) |
|---|---|---|---|---|
2PGCZ Official Store· Top | New | $39.99 −$39.98 | 15(60%) | 49.99% |
2PAirfire Group | New | $43.99 −$35.98 | 10(40%) | 44.99% |
Peak Seller Pressure
2 sellers on Jun 10
Price held at $49.99
Price Trend
Eroding
Seller Proliferation
→ Stable
+0.04/day avg · +1 net
Peak +1 on 06/10
Buy-box price declined from $49.99 to $39.99 — a $10.00 drop over 25 days. It entered the period already $29.98 below MSRP ($79.97), before any crowding pressure arrived. Seller count peaked at 2 on 06/10 — adding +1 net seller over the full period. Seller count has held steady even as prices shifted.
Comparing sellers before Jun 28 vs last 3 days of 25-day tracking period
No new sellers in recent period.
No sellers exited in recent period.
16d · avg $40.73 · 15 Buy Box Wins · ↓ falling
25d · avg $50.31 · 10 Buy Box Wins · ↓ falling
$43.98
Severe · 55.0% below MSRP
Severe erosion — floor is $43.98 (55.0%) below MSRP; the product is well below its intended price point and brand integrity is at risk.
Clean
Clean
No 3P sellers detected — the channel is clean.
GCZ Official Store
2P · 15 wins · $39.99
Buy-box is controlled — GCZ Official Store (2P) leads with 15 wins at $39.99, and 3P interference is minimal.
Immediate pricing intervention required — The lowest price has dropped to $35.99, which is 55.0% below MSRP ($79.97).
Escalate directly with Walmart — The lowest price has dropped to $35.99, which is 55.0% below MSRP ($79.97).