Categories/Air Purifiers/Air Purifiers for Home with High Efficiency Filter Up to 1076 Ft² for Pet Hair, Odors, Pollen, Smoke, Compact Air Cleaner with 3 Speeds, Timer, Aroma Quiet 360°Intake Filter, White

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critical
amazon.comID B0DY4S3HP2
Air Purifiers for Home with High Efficiency Filter Up to 1076 Ft² for Pet Hair, Odors, Pollen, Smoke, Compact Air Cleaner with 3 Speeds, Timer, Aroma Quiet 360°Intake Filter, White

Air Purifiers for Home with High Efficiency Filter Up to 1076 Ft² for Pet Hair, Odors, Pollen, Smoke, Compact Air Cleaner with 3 Speeds, Timer, Aroma Quiet 360°Intake Filter, White

Voopnu

The Air Purifiers for Home with High Efficiency Filter Up to 1076 Ft² for Pet Hair, Odors, Pollen, Smoke, Compact Air Cleaner with 3 Speeds, Timer, Aroma Quiet 360°Intake Filter, White was tracked for 31 day(s). During this period, the Buybox price ranged between Buy box price was $26.99 against an MSRP/MAP of $38.99. The product's pricing health is currently flagged as critical.

Showing Results for Past 31 days
Last updated Jul 31, 2026
Price Overview
Severe erosion

FLOOR PRICE ($)

$26.99

MAX PRICE ($)

$26.99

AVG PRICE ($)

$26.99

SEVERE EROSION

30.78%

MSRP/MAP ($)

$38.99

Price erosion from MSRP30.78% below MSRP
Jul 1, 2026Jul 31, 2026

The product is currently selling at $26.99, following a peak of $26.99 during the tracking period. Compared to its MSRP of $38.99, the current price reflects a severe variance of 30.8% erosion.

Buy Box Distribution

Buy Box Share

2P100% · 31d

2P leads with 100% of Buy Box days

2P 3 sellers
Seller
Condition
Current Price ($)
Buy Box Days
Erosion (%)
2PJAVRIV US· Top
New
$38.99
+$0.00
31(100%)
0.00%
2PAmazon Resale
New
$26.72
−$12.27
0(0%)
31.47%
2PSHEILA KELLY
New
$39.99
+$1.00
0(0%)
-2.56%
The Buy Box for Air Purifiers for Home with High Efficiency Filter Up to 1076 Ft² for Pet Hair, Odors, Pollen, Smoke, Compact Air Cleaner with 3 Speeds, Timer, Aroma Quiet 360°Intake Filter, White is primarily held by JAVRIV US (2P) with a 100% share, winning the Buy Box for 31 out of 31 tracked days. Only 1 of 3 total sellers have won the Buy Box.
Seller Density vs. Price Erosion
Buy-box priceActive sellers (scaled)MSRP $38.99

Peak Seller Pressure

3 sellers on Jul 1

Price Trend

Stable

Seller Proliferation

→ Stable

0/day avg · 0 net

Peak +1 on 07/09

Buy-box price held flat at $26.99 throughout the tracking period. It entered the period already $12.00 below MSRP ($38.99), before any crowding pressure arrived. Seller count peaked at 3 on 07/01 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.

Seller Churn and Influx

Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period

New Entrants (0)

No new sellers in recent period.

Exited (0)

No sellers exited in recent period.

Persistent (3)
2PJAVRIV US

31d · avg $32.99 · 31 Buy Box Wins · stable

2PSHEILA KELLY

31d · avg $38.05 · 0 Buy Box Wins · stable

2PAmazon Resale

11d · avg $26.05 · 0 Buy Box Wins · stable

New Entrants — Sellers who appeared for the first time in the recent period.Exited — Sellers active earlier but absent in the recent period.Persistent — Sellers present throughout both the early and recent periods.
Key Findings
critical
Price Erosion

$12.00

Severe · 30.8% below MSRP

Severe erosion — floor is $12.00 (30.8%) below MSRP; the product is well below its intended price point and brand integrity is at risk.

Seller Activity

Clean

Clean

No 3P sellers detected — the channel is clean.

Buy Box

JAVRIV US

2P · 31 wins · $38.99

Buy-box is controlled — JAVRIV US (2P) leads with 31 wins at $38.99, and 3P interference is minimal.

Recommended Actions
1

Immediate pricing intervention required — The lowest price has dropped to $26.99, which is 30.8% below MSRP ($38.99).

2

Escalate directly with Amazon — The lowest price has dropped to $24.56, which is 30.8% below MSRP ($38.99).