Categories/Air Purifiers/AIRFIRE H13 True HEPA Air Purifier for Bedroom, Home & Office, Covers Up to 1300 Sq Ft, Removes Smoke, Pet Hair, Dust & Odors, Quiet Air Cleaner
critical

Buy-box price is 54.6% below MSRP and a 2P seller controls the listing

AIRFIRE H13 True HEPA Air Purifier for Bedroom, Home & Office, Covers Up to 1300 Sq Ft, Removes Smoke, Pet Hair, Dust & Odors, Quiet Air Cleaner

AIRFIRE H13 True HEPA Air Purifier for Bedroom, Home & Office, Covers Up to 1300 Sq Ft, Removes Smoke, Pet Hair, Dust & Odors, Quiet Air Cleaner

Airfire·
ID 16963401600

The AIRFIRE H13 True HEPA Air Purifier for Bedroom, Home & Office, Covers Up to 1300 Sq Ft, Removes Smoke, Pet Hair, Dust & Odors, Quiet Air Cleaner was tracked for 30 day(s). During this period, the Buy Box price ranged from $44.95 to $49.99 against an MSRP/MAP of $98.99. The product's pricing health is currently flagged as critical.

Tracked 31 days · past 30-day window
Last updated Jul 31, 2026

Price Overview

FLOOR PRICE ($)

$44.95

MAX PRICE ($)

$49.99

AVG PRICE ($)

$45.30

EROSION (%)

54.59%

MSRP/MAP ($)

$98.99

Price erosion from MSRP
Severe54.59% below MSRP
MinimalModerateSevere

The product hit a low of $44.95, following a peak of $49.99 during the tracking period. Compared to its MSRP of $98.99, the floor price reflects a severe variance of 54.59% erosion.

Tracking window: Jul 1, 2026 – Jul 31, 2026

Buy box distribution

100%2P
2P · 1 seller, 100% share
Sellers won
1 of 1tracked sellers
Changed hands
0 timesover 30 days
SellerConditionPrice vs MSRPBuy box daysErosion
2PAirfire Group· Top
New
$44.95
−$54.04 below MSRP
30d (100%)
54.59%
Erosion severity: green under 10%, yellow 10–20%, red above 20%

The Buy Box for AIRFIRE H13 True HEPA Air Purifier for Bedroom, Home & Office, Covers Up to 1300 Sq Ft, Removes Smoke, Pet Hair, Dust & Odors, Quiet Air Cleaner is primarily held by Airfire Group (2P) with a 100% share, winning the Buy Box for 30 out of 30 tracked days.

Seller density vs. price erosion

Buy-box priceActive sellersMSRP $98.99
Peak seller pressure1 seller on Jul 1Highest count during tracking window
Price impact at peak−$49.00$98.99 → $49.99
Price trendErodingBased on trailing 30 days
Seller proliferation→ Stable0.0/day avg · 0 net

Buy-box price declined from $49.99 to $44.95 — a $5.04 drop over 30 days. It entered the period already $49.00 below MSRP ($98.99), before any crowding pressure arrived. Seller count peaked at 1 on 07/01 — adding +0 net sellers over the full period. Seller count has held steady even as prices shifted.

Seller churn and influx

Comparing sellers before Jul 29 vs last 3 days of 30-day tracking period

New entrants (0)

No new sellers in recent period

Exited (0)

No sellers exited in recent period

Persistent (1)

Key Findings

critical
Price Erosion

$54.04

Severe54.6% below MSRP

Severe erosion — floor is $54.04 (54.6%) below MSRP; the product is well below its intended price point and brand integrity is at risk.

Seller Activity

Clean Channel

CleanStable

No 3P sellers detected — the channel is clean.

Buy Box

Airfire Group

Controlled2P · 30 wins

Buy-box is controlled — Airfire Group (2P) leads with 30 wins at $44.95, and 3P interference is minimal.

Recommended Actions
1

Immediate pricing intervention required — The lowest price has dropped to $44.95, which is 54.6% below MSRP ($98.99).

2

Escalate directly with Walmart — The lowest price has dropped to $44.95, which is 54.6% below MSRP ($98.99).

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