Categories/Air Purifiers/ALROCKET Air Purifier,Hepa Air Purifier for Home Large Room up to 2100 Sq.Ft,with Air Quality Sensor Auto Mode,Smart Air Cleaner for Smoke, Pollen, Dust Reducer
at risk

Buy-box price is 24.0% below MSRP and a 2P seller controls the listing

ALROCKET Air Purifier,Hepa Air Purifier for Home Large Room up to 2100 Sq.Ft,with Air Quality Sensor Auto Mode,Smart Air Cleaner for Smoke, Pollen, Dust Reducer

ALROCKET Air Purifier,Hepa Air Purifier for Home Large Room up to 2100 Sq.Ft,with Air Quality Sensor Auto Mode,Smart Air Cleaner for Smoke, Pollen, Dust Reducer

Alrocket·
ID 5937385846

The ALROCKET Air Purifier,Hepa Air Purifier for Home Large Room up to 2100 Sq.Ft,with Air Quality Sensor Auto Mode,Smart Air Cleaner for Smoke, Pollen, Dust Reducer was tracked for 30 day(s). During this period, the Buy Box price ranged from $53.19 to $69.99 against an MSRP/MAP of $69.99. The product's pricing health is currently flagged as at risk.

Tracked 31 days · past 30-day window
Last updated Jul 31, 2026

Price Overview

FLOOR PRICE ($)

$53.19

MAX PRICE ($)

$69.99

AVG PRICE ($)

$60.00

EROSION (%)

24.00%

MSRP/MAP ($)

$69.99

Price erosion from MSRP
Severe24.00% below MSRP
MinimalModerateSevere

The product hit a low of $53.19, following a peak of $69.99 during the tracking period. Compared to its MSRP of $69.99, the floor price reflects a severe variance of 24.00% erosion.

Tracking window: Jul 1, 2026 – Jul 31, 2026

Buy box distribution

100%2P
2P · 1 seller, 100% share
Sellers won
1 of 1tracked sellers
Changed hands
0 timesover 30 days
SellerConditionPrice vs MSRPBuy box daysErosion
2PDOUHE Electronic Tec Limited· Top
New
$53.19
−$16.80 below MSRP
30d (100%)
24.00%
Erosion severity: green under 10%, yellow 10–20%, red above 20%

The Buy Box for ALROCKET Air Purifier,Hepa Air Purifier for Home Large Room up to 2100 Sq.Ft,with Air Quality Sensor Auto Mode,Smart Air Cleaner for Smoke, Pollen, Dust Reducer is primarily held by DOUHE Electronic Tec Limited (2P) with a 100% share, winning the Buy Box for 30 out of 30 tracked days.

Seller density vs. price erosion

Buy-box priceActive sellersMSRP $69.99
Peak seller pressure1 seller on Jul 1Highest count during tracking window
Price impact at peak$0.00$69.99 → $69.99
Price trendErodingBased on trailing 30 days
Seller proliferation→ Stable0.0/day avg · 0 net

Buy-box price declined from $69.99 to $53.19 — a $16.80 drop over 30 days. Price opened right at MSRP ($69.99). Seller count peaked at 1 on 07/01 — adding +0 net sellers over the full period. Seller count has held steady even as prices shifted.

Seller churn and influx

Comparing sellers before Jul 29 vs last 3 days of 30-day tracking period

New entrants (0)

No new sellers in recent period

Exited (0)

No sellers exited in recent period

Persistent (1)

Key Findings

at risk
Price Erosion

$16.80

Severe24.0% below MSRP

Severe erosion — floor is $16.80 (24.0%) below MSRP; the product is well below its intended price point and brand integrity is at risk.

Seller Activity

Clean Channel

CleanStable

No 3P sellers detected — the channel is clean.

Buy Box

DOUHE Electronic Tec Limited

Controlled2P · 30 wins

Buy-box is controlled — DOUHE Electronic Tec Limited (2P) leads with 30 wins at $53.19, and 3P interference is minimal.

Recommended Actions
1

Immediate pricing intervention required — The lowest price has dropped to $53.19, which is 24.0% below MSRP ($69.99).

2

Escalate directly with Walmart — The lowest price has dropped to $53.19, which is 24.0% below MSRP ($69.99).

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