Buy-box price is 66.0% below MSRP and a 2P seller controls the listing
The Breezome Air Purifier for Home, HEPA Air Cleaner with Smart WiFi Control, Air Quality Monitor & Sleep Mode, Especially for Pet Hair, Dust, Smoke, Bedroom, Office, White was tracked for 23 day(s). During this period, the Buy Box price ranged from $33.99 to $49.99 against an MSRP/MAP of $99.89. The product's pricing health is currently flagged as critical.
Price Overview
FLOOR PRICE ($)
$33.99
MAX PRICE ($)
$49.99
AVG PRICE ($)
$43.98
EROSION (%)
65.97%
MSRP/MAP ($)
$99.89
The product hit a low of $33.99, following a peak of $49.99 during the tracking period. Compared to its MSRP of $99.89, the floor price reflects a severe variance of 65.97% erosion.
Buy box distribution
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
2PJiangnuo Ecom· Top | New | $38.69 −$61.20 below MSRP | 16d (70%) | 61.27% |
1Pwalmart.com | New | N/A at MSRP | 7d (30%) | N/A |
The Buy Box for Breezome Air Purifier for Home, HEPA Air Cleaner with Smart WiFi Control, Air Quality Monitor & Sleep Mode, Especially for Pet Hair, Dust, Smoke, Bedroom, Office, White is primarily held by Jiangnuo Ecom (2P) with a 70% share, winning the Buy Box for 16 out of 23 tracked days. All 2 of 2 total sellers have won the Buy Box.
Seller density vs. price erosion
Buy-box price stayed between $0.00 and $49.99, largely stable over the period. It entered the period already $99.89 below MSRP ($99.89), before any crowding pressure arrived. Seller count peaked at 1 on 09/07 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.
Seller churn and influx
Comparing sellers before Sep 28 vs last 3 days of 23-day tracking period
1 seller exited with no new entrants — competitive pressure easing.
No new sellers in recent period
Key Findings
critical$65.90
Severe erosion — floor is $65.90 (66.0%) below MSRP; the product is well below its intended price point and brand integrity is at risk.
Clean Channel
No 3P sellers detected — the channel is clean.
Jiangnuo Ecom
Buy-box is controlled — Jiangnuo Ecom (2P) leads with 16 wins at $38.69, and 3P interference is minimal.
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