Buy-box price is 13.6% below MSRP and a 2P seller controls the listing
Clarifion ODRx Air Purifier, Outlet Plug-In, UVC Light, White
The Clarifion ODRx Air Purifier, Outlet Plug-In, UVC Light, White was tracked for 11 day(s). During this period, the Buy Box price ranged from $37.98 to $39.50 against an MSRP/MAP of $43.97. The product's pricing health is currently flagged as at risk.
Price Overview
FLOOR PRICE ($)
$37.98
MAX PRICE ($)
$39.50
AVG PRICE ($)
$38.99
EROSION (%)
13.62%
MSRP/MAP ($)
$43.97
The product hit a low of $37.98, following a peak of $39.50 during the tracking period. Compared to its MSRP of $43.97, the floor price reflects a moderate variance of 13.62% erosion.
Buy box distribution
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
2PHome and Kitchen Store· Top | New | $37.98 −$5.99 below MSRP | 6d (55%) | 13.62% |
2Pxfa 2 | New | $38.49 −$5.48 below MSRP | 2d (18%) | 12.46% |
2PBright Mart | New | $39.48 −$4.49 below MSRP | 2d (18%) | 10.21% |
3PBY SHINING LIGHT LLC | New | $39.50 −$4.47 below MSRP | 1d (9%) | 10.17% |
3PClarifion | New | $39.97 −$4.00 below MSRP | 0d (0%) | 9.10% |
3PNice Deals | New | $39.28 −$4.69 below MSRP | 0d (0%) | 10.67% |
3PYour Clearance Shop | New | $38.95 −$5.02 below MSRP | 0d (0%) | 11.42% |
2PEleven Twenty | New | $39.99 −$3.98 below MSRP | 0d (0%) | 9.05% |
3P5Strella | New | $40.00 −$3.97 below MSRP | 0d (0%) | 9.03% |
3Pxfa 2 | New | $37.99 −$5.98 below MSRP | 0d (0%) | 13.60% |
The Buy Box for Clarifion ODRx Air Purifier, Outlet Plug-In, UVC Light, White is primarily held by Home and Kitchen Store (2P) with a 55% share, winning the Buy Box for 6 out of 11 tracked days. Only 4 of 10 total sellers have won the Buy Box.
Seller density vs. price erosion
Buy-box price stayed between $37.98 and $39.50, largely stable over the period. It entered the period already $4.48 below MSRP ($43.97), before any crowding pressure arrived. Seller count peaked at 9 on 07/01, easing off since — adding -3 net sellers over the full period. Seller count is down on net, though the pace of exits is slowing.
Seller churn and influx
Comparing sellers before Jul 9 vs last 3 days of 11-day tracking period
1 persistent 3P seller actively cutting prices — driving ongoing erosion.
2 3P sellers exited the listing — channel cleanup signal.
2 sellers exited with no new entrants — competitive pressure easing.
No new sellers in recent period
Key Findings
at risk$5.99
Significant erosion — floor is $5.99 (13.6%) below MSRP; the pricing anchor is under real pressure.
6 3P Sellers
6 3P sellers are swarming this listing — heavily contested.
Home and Kitchen Store
Buy-box is controlled — Home and Kitchen Store (2P) leads with 6 wins at $37.98, and 3P interference is minimal.
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