Buy-box price is 27.3% below MSRP and a 3P seller controls the listing

The Dyson Purifier Cool PC1 | White/Silver | New was tracked for 22 day(s). During this period, the Buy Box price ranged from $399.99 to $549.99 against an MSRP/MAP of $549.99. The product's pricing health is currently flagged as at risk.
FLOOR PRICE ($)
$399.99
MAX PRICE ($)
$549.99
AVG PRICE ($)
$522.72
EROSION (%)
27.27%
MSRP/MAP ($)
$549.99
The product hit a low of $399.99, following a peak of $549.99 during the tracking period. Compared to its MSRP of $549.99, the floor price reflects a severe variance of 27.27% erosion.
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
3PDyson, Inc.· Top | New | $549.99 at MSRP | 22d (100%) | 0.00% |
The Buy Box for Dyson Purifier Cool PC1 | White/Silver | New is primarily held by Dyson, Inc. (3P) with a 100% share, winning the Buy Box for 22 out of 22 tracked days.
Buy-box price fell to a floor of $399.99 before recovering to $549.99. It entered the period already $150.00 below MSRP ($549.99), before any crowding pressure arrived. Seller count peaked at 1 on 09/09 — adding +0 net sellers over the full period. Seller count has held steady even as prices shifted.
Comparing sellers before Sep 28 vs last 3 days of 22-day tracking period
No new sellers in recent period
No sellers exited in recent period
$150.00
Severe erosion — floor is $150.00 (27.3%) below MSRP; the product is well below its intended price point and brand integrity is at risk.
1 3P Seller
3P activity is limited to 1 seller — controlled.
Dyson, Inc.
Dyson, Inc. (3P) dominates the buy box with 22 wins at $549.99.
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