Buy-box price is 48.4% below MSRP and a 1P seller controls the listing

The GermGuardian 743 Sq. ft. HEPA Filter Tower Air Purifier with UV-C Light, Gray, AC4825E was tracked for 23 day(s). During this period, the Buy Box price ranged from $76.70 to $148.54 against an MSRP/MAP of $148.54. The product's pricing health is currently flagged as critical.
FLOOR PRICE ($)
$76.70
MAX PRICE ($)
$148.54
AVG PRICE ($)
$108.57
EROSION (%)
48.36%
MSRP/MAP ($)
$148.54
The product hit a low of $76.70, following a peak of $148.54 during the tracking period. Compared to its MSRP of $148.54, the floor price reflects a severe variance of 48.36% erosion.
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
1PWalmart.com· Top | New | $76.70 −$71.84 below MSRP | 12d (52%) | 48.36% |
3PHidden Path Trading Co LLC | New | $147.25 −$1.29 below MSRP | 10d (43%) | 0.87% |
3PLv finds Llc | New | $148.00 −$0.54 below MSRP | 1d (4%) | 0.36% |
The Buy Box for GermGuardian 743 Sq. ft. HEPA Filter Tower Air Purifier with UV-C Light, Gray, AC4825E is primarily held by Walmart.com (1P) with a 52% share, winning the Buy Box for 12 out of 23 tracked days. All 3 of 3 total sellers have won the Buy Box.
Buy-box price declined from $121.09 to $76.70 — a $44.39 drop over 23 days. It entered the period already $27.45 below MSRP ($148.54), before any crowding pressure arrived. Seller count peaked at 3 on 09/19 — adding +1 net seller over the full period. Seller count has held steady even as prices shifted.
Comparing sellers before Sep 28 vs last 3 days of 23-day tracking period
1 3P seller exited the listing — channel cleanup signal.
1 seller exited with no new entrants — competitive pressure easing.
No new sellers in recent period
$71.84
Severe erosion — floor is $71.84 (48.4%) below MSRP; the product is well below its intended price point and brand integrity is at risk.
2 3P Sellers
3P activity is limited to 2 sellers — controlled, though 1 have since exited.
Walmart.com
Walmart.com (1P) dominates the buy box with 12 wins at $76.70, 48.4% below MAP — though pressure is easing.
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