Buy-box price is 37.3% below MSRP and a 1P seller controls the listing

The Levoit PlasmaPro® 400S-P 1755 Sq Ft 3-Stage Filtration for Large Rooms Smart Air Purifier, White was tracked for 30 day(s). During this period, the Buy Box price ranged from $181.92 to $220.00 against an MSRP/MAP of $289.99. The product's pricing health is currently flagged as critical.
FLOOR PRICE ($)
$181.92
MAX PRICE ($)
$220.00
AVG PRICE ($)
$203.70
EROSION (%)
37.27%
MSRP/MAP ($)
$289.99
The product hit a low of $181.92, following a peak of $220.00 during the tracking period. Compared to its MSRP of $289.99, the floor price reflects a severe variance of 37.27% erosion.
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
1PWalmart.com· Top | New | $219.99 −$70.00 below MSRP | 15d (50%) | 24.14% |
3PVesync Co. | New | $219.99 −$70.00 below MSRP | 9d (30%) | 24.14% |
3PJMK Market LLC | New | $215.99 −$74.00 below MSRP | 3d (10%) | 25.52% |
2PPedre Ventures | New | $210.00 −$79.99 below MSRP | 2d (7%) | 27.58% |
2PHEP STOP | New | $181.92 −$108.07 below MSRP | 1d (3%) | 37.27% |
3PCircuit Supply | New | $179.99 −$110.00 below MSRP | 0d (0%) | 37.93% |
The Buy Box for Levoit PlasmaPro® 400S-P 1755 Sq Ft 3-Stage Filtration for Large Rooms Smart Air Purifier, White is primarily held by Walmart.com (1P) with a 50% share, winning the Buy Box for 15 out of 30 tracked days. Only 5 of 6 total sellers have won the Buy Box.
Buy-box price fell to a floor of $181.92 before recovering to $219.99. It entered the period already $108.06 below MSRP ($289.99), before any crowding pressure arrived. Seller count peaked at 4 on 07/01, easing off since — adding -2 net sellers over the full period. The crowding was short-lived — sellers came in, didn't find enough margin to stay, and pulled back.
Comparing sellers before Jul 29 vs last 3 days of 30-day tracking period
2 3P sellers exited the listing — channel cleanup signal.
4 sellers exited with no new entrants — competitive pressure easing.
No new sellers in recent period
$108.07
Severe erosion — floor is $108.07 (37.3%) below MSRP; the product is well below its intended price point and brand integrity is at risk.
3 3P Sellers
3 third-party sellers active — channel showing crowding pressure, exits outnumbering arrivals.
Walmart.com
Walmart.com (1P) dominates the buy box with 15 wins at $219.99, 24.1% below MAP — and escalating.
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