Categories/Air Purifiers/Pet Air Purifier for Home Large Room 2500 sq ft, H13 HEPA Washable Double-Sided Filter,Air Cleaner for Pet Hair Dander Odor Allergies Pollutant Smoke Dust,PM2.5 Air Quality Monitor,Auto Mode,P358 Grey
critical

Buy-box price is 30.8% below MSRP and a 2P seller controls the listing

The Pet Air Purifier for Home Large Room 2500 sq ft, H13 HEPA Washable Double-Sided Filter,Air Cleaner for Pet Hair Dander Odor Allergies Pollutant Smoke Dust,PM2.5 Air Quality Monitor,Auto Mode,P358 Grey was tracked for 31 day(s). During this period, the Buy Box price ranged from $89.96 to $129.99 against an MSRP/MAP of $129.99. The product's pricing health is currently flagged as critical.

Tracked 31 days · past 30-day window
Last updated Jul 31, 2026

Price Overview

FLOOR PRICE ($)

$89.96

MAX PRICE ($)

$129.99

AVG PRICE ($)

$91.43

EROSION (%)

30.79%

MSRP/MAP ($)

$129.99

Price erosion from MSRP
Severe30.79% below MSRP
MinimalModerateSevere

The product hit a low of $89.96, following a peak of $129.99 during the tracking period. Compared to its MSRP of $129.99, the floor price reflects a severe variance of 30.79% erosion.

Tracking window: Jul 1, 2026Jul 31, 2026

Buy box distribution

100%2P
2P · 2 sellers, 100% share
Sellers won
1 of 2tracked sellers
Changed hands
0 timesover 31 days
SellerConditionPrice vs MSRPBuy box daysErosion
2PHEAPETS Store· Top
New
$89.99
−$40.00 below MSRP
31d (100%)
30.77%
2PAmazon Resale
New
$87.91
−$42.08 below MSRP
0d (0%)
32.37%
Erosion severity: green under 10%, yellow 10–20%, red above 20%

The Buy Box for Pet Air Purifier for Home Large Room 2500 sq ft, H13 HEPA Washable Double-Sided Filter,Air Cleaner for Pet Hair Dander Odor Allergies Pollutant Smoke Dust,PM2.5 Air Quality Monitor,Auto Mode,P358 Grey is primarily held by HEAPETS Store (2P) with a 100% share, winning the Buy Box for 31 out of 31 tracked days. Only 1 of 2 total sellers have won the Buy Box.

Seller density vs. price erosion

Buy-box priceActive sellersMSRP $129.99
Peak seller pressure2 sellers on Jul 14Highest count during tracking window
Price impact at peak+$5.00$89.99$94.99
Price trendRecoveringBased on trailing 30 days
Seller proliferation↑ Increasing+0.0/day avg · +1 net

Buy-box price stayed between $89.96 and $129.99, largely stable over the period. It entered the period already $40.03 below MSRP ($129.99), before any crowding pressure arrived. Seller count peaked at 2 on 07/14 — adding +1 net seller over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.

Seller churn and influx

Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period

New entrants (0)

No new sellers in recent period

Exited (0)

No sellers exited in recent period

Persistent (2)

Key Findings

critical
Price Erosion

$40.03

Severe30.8% below MSRP

Severe erosion — floor is $40.03 (30.8%) below MSRP; the product is well below its intended price point and brand integrity is at risk.

Seller Activity

Clean Channel

CleanStable

No 3P sellers detected — the channel is clean.

Buy Box

HEAPETS Store

Controlled2P · 31 wins

Buy-box is controlled — HEAPETS Store (2P) leads with 31 wins at $89.99, and 3P interference is minimal.

Recommended Actions
1

Immediate pricing intervention required — The lowest price has dropped to $89.96, which is 30.8% below MSRP ($129.99).

2

Escalate directly with Amazon — The lowest price has dropped to $86.15, which is 30.8% below MSRP ($129.99).

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