Categories/Air Purifiers/PuroAir Lite HEPA Air Purifiers for Home Pets - Covers 500 Sq ft

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at risk
walmart.comID 18717771558
PuroAir Lite HEPA Air Purifiers for Home Pets - Covers 500 Sq ft

PuroAir Lite HEPA Air Purifiers for Home Pets - Covers 500 Sq ft

Puroair

The PuroAir Lite HEPA Air Purifiers for Home Pets - Covers 500 Sq ft was tracked for 25 day(s). During this period, the Buybox price ranged between Buy box price ranged from $69.00 to $89.99 against an MSRP/MAP of $89.99. The product's pricing health is currently flagged as at risk.

Showing Results for Past 30 days
Last updated Jun 30, 2026
Price Overview
Severe erosion

FLOOR PRICE ($)

$69.00

MAX PRICE ($)

$89.99

AVG PRICE ($)

$75.72

SEVERE EROSION

23.32%

MSRP/MAP ($)

$89.99

Price erosion from MSRP23.32% below MSRP
Jun 2, 2026Jun 30, 2026

The product is currently selling at $69.00, following a peak of $89.99 during the tracking period. Compared to its MSRP of $89.99, the current price reflects a severe variance of 23.3% erosion.

Buy Box Distribution

Buy Box Share

1P68% · 17d
3P32% · 8d

1P leads with 68% of Buy Box days

1P 1 seller3P 3 sellers
Seller
Condition
Current Price ($)
Buy Box Days
Erosion (%)
1PWalmart.com· Top
New
$69.00
−$20.99
17(68%)
23.32%
3PPuroAir
New
$89.99
+$0.00
8(32%)
0.00%
3PVIPOUTLET
New
$69.00
−$20.99
0(0%)
23.32%
3PWalmart
New
$69.00
−$20.99
0(0%)
23.32%
The Buy Box for PuroAir Lite HEPA Air Purifiers for Home Pets - Covers 500 Sq ft is primarily held by Walmart.com (1P) with a 68% share, winning the Buy Box for 17 out of 25 tracked days. Only 2 of 4 total sellers have won the Buy Box.
Seller Density vs. Price Erosion
Buy-box priceActive sellers (scaled)MSRP $89.99

Peak Seller Pressure

3 sellers on Jun 2

Price Trend

Stable

Seller Proliferation

→ Stable

-0.04/day avg · -1 net

Peak +1 on 06/12

Buy-box price stayed between $69.00 and $89.99, largely stable over the period. It entered the period already $20.99 below MSRP ($89.99), before any crowding pressure arrived. Seller count peaked at 3 on 06/02, easing off since — adding -1 net seller over the full period. The crowding was short-lived — sellers came in, didn't find enough margin to stay, and pulled back.

Seller Churn and Influx

Comparing sellers before Jun 28 vs last 3 days of 25-day tracking period

Watchlist

  • 2 sellers exited with no new entrants — competitive pressure may be easing.
New Entrants (0)

No new sellers in recent period.

Exited (2)
3PWalmart

Last Jun 3 · $69.00 · 0 Buy Box Wins

3PVIPOUTLET

Last Jun 2 · $69.00 · 0 Buy Box Wins

Persistent (2)
1PWalmart.com

17d · avg $69.00 · 17 Buy Box Wins · stable

3PPuroAir

19d · avg $89.99 · 8 Buy Box Wins · stable

New Entrants — Sellers who appeared for the first time in the recent period.Exited — Sellers active earlier but absent in the recent period.Persistent — Sellers present throughout both the early and recent periods.
Key Findings
at risk
Price Erosion

$20.99

Severe · 23.3% below MSRP

Severe erosion — floor is $20.99 (23.3%) below MSRP; the product is well below its intended price point and brand integrity is at risk.

Seller Activity

3 3P sellers

Crowded · 2 exited

3 third-party sellers active — channel showing crowding pressure, exits outnumbering arrivals.

Buy Box

Walmart.com

1P · 17 wins · $69.00

Walmart.com (1P) dominates the buy box with 17 wins at $69.00, 23.3% below MAP — though pressure is easing.

Recommended Actions
1

Immediate pricing intervention required — The lowest price has dropped to $69.00, which is 23.3% below MSRP ($89.99).

2

Monitor buy-box ownership daily — 3P sellers captured 32.0% of buy-box snapshots across the tracking period.

3

Prioritise enforcement action against PuroAir, the highest-frequency 3P buy-box winner.

4

Escalate directly with Walmart — The lowest price has dropped to $69.00, which is 23.3% below MSRP ($89.99).