Buy-box price is 56.5% below MSRP and a 2P seller controls the listing

The VAVSEA Air Purifier for Home Large Room up to 1350 sq.ft, HEPA Air Filter for Allergies and Asthma with 20dB Sleep Mode, Air Cleaner for Dust, Pollen, Wildfire, Smoke was tracked for 22 day(s). During this period, the Buy Box price ranged from $47.36 to $49.99 against an MSRP/MAP of $108.99. The product's pricing health is currently flagged as critical.
FLOOR PRICE ($)
$47.36
MAX PRICE ($)
$49.99
AVG PRICE ($)
$48.52
EROSION (%)
56.55%
MSRP/MAP ($)
$108.99
The product hit a low of $47.36, following a peak of $49.99 during the tracking period. Compared to its MSRP of $108.99, the floor price reflects a severe variance of 56.55% erosion.
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
2PVAVSEA Direct· Top | New | $47.36 −$61.63 below MSRP | 22d (100%) | 56.55% |
2PHardware Direct | New | $57.99 −$51.00 below MSRP | 0d (0%) | 46.79% |
The Buy Box for VAVSEA Air Purifier for Home Large Room up to 1350 sq.ft, HEPA Air Filter for Allergies and Asthma with 20dB Sleep Mode, Air Cleaner for Dust, Pollen, Wildfire, Smoke is primarily held by VAVSEA Direct (2P) with a 100% share, winning the Buy Box for 22 out of 22 tracked days. Only 1 of 2 total sellers have won the Buy Box.
Buy-box price declined from $49.99 to $47.36 — a $2.63 drop over 22 days. It entered the period already $59.00 below MSRP ($108.99), before any crowding pressure arrived. Seller count peaked at 2 on 09/12 — adding +1 net seller over the full period. Seller count has held steady even as prices shifted.
Comparing sellers before Sep 28 vs last 3 days of 22-day tracking period
No new sellers in recent period
No sellers exited in recent period
$61.63
Severe erosion — floor is $61.63 (56.5%) below MSRP; the product is well below its intended price point and brand integrity is at risk.
Clean Channel
No 3P sellers detected — the channel is clean.
VAVSEA Direct
Buy-box is controlled — VAVSEA Direct (2P) leads with 22 wins at $47.36, and 3P interference is minimal.
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