Buy-box price is 50.6% below MSRP and a 1P seller controls the listing
The WINIX 5510 Air Purifier for Home Large Room Up to 1881 Ft in 1 Hr, True HEPA with WiFi was tracked for 30 day(s). During this period, the Buy Box price ranged from $123.49 to $249.99 against an MSRP/MAP of $249.99. The product's pricing health is currently flagged as critical.
Price Overview
FLOOR PRICE ($)
$123.49
MAX PRICE ($)
$249.99
AVG PRICE ($)
$195.29
EROSION (%)
50.60%
MSRP/MAP ($)
$249.99
The product hit a low of $123.49, following a peak of $249.99 during the tracking period. Compared to its MSRP of $249.99, the floor price reflects a severe variance of 50.60% erosion.
Buy box distribution
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
1PWalmart.com· Top | New | $179.99 −$70.00 below MSRP | 21d (70%) | 28.00% |
3PSylvane | New | $249.99 at MSRP | 5d (17%) | 0.00% |
3PFour Axis | New | $222.99 −$27.00 below MSRP | 3d (10%) | 10.80% |
3PAGF STORE | New | $229.50 −$20.49 below MSRP | 1d (3%) | 8.20% |
The Buy Box for WINIX 5510 Air Purifier for Home Large Room Up to 1881 Ft in 1 Hr, True HEPA with WiFi is primarily held by Walmart.com (1P) with a 70% share, winning the Buy Box for 21 out of 30 tracked days. All 4 of 4 total sellers have won the Buy Box.
Seller density vs. price erosion
Buy-box price declined from $229.50 to $179.99 — a $49.51 drop over 30 days. It entered the period already $20.49 below MSRP ($249.99), before any crowding pressure arrived. Seller count peaked at 3 on 07/01, easing off since — adding -1 net seller over the full period. The crowding was short-lived — sellers came in, didn't find enough margin to stay, and pulled back.
Seller churn and influx
Comparing sellers before Jul 29 vs last 3 days of 30-day tracking period
2 3P sellers exited the listing — channel cleanup signal.
2 sellers exited with no new entrants — competitive pressure easing.
No new sellers in recent period
Key Findings
critical$126.50
Severe erosion — floor is $126.50 (50.6%) below MSRP; the product is well below its intended price point and brand integrity is at risk.
3 3P Sellers
3 third-party sellers active — channel showing crowding pressure, exits outnumbering arrivals.
Walmart.com
Walmart.com (1P) dominates the buy box with 21 wins at $179.99, 28.0% below MAP — though pressure is easing.
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