Categories/Cat Foods/Greenies Cat Treats, Feline Veterinarian-Recommended Adult Natural Dental Cat Treats, Oven Roasted Chicken Flavor, 9.75 oz. Tub
healthy

Buy-box price is 13.7% below MSRP and a 1P seller controls the listing

The Greenies Cat Treats, Feline Veterinarian-Recommended Adult Natural Dental Cat Treats, Oven Roasted Chicken Flavor, 9.75 oz. Tub was tracked for 31 day(s). During this period, the Buy Box price ranged from $9.49 to $10.99 against an MSRP/MAP of $10.99. The product's pricing health is currently flagged as healthy.

Tracked 31 days · past 30-day window
Last updated Jul 31, 2026

Price Overview

FLOOR PRICE ($)

$9.49

MAX PRICE ($)

$10.99

AVG PRICE ($)

$9.78

EROSION (%)

13.65%

MSRP/MAP ($)

$10.99

Price erosion from MSRP
Moderate13.65% below MSRP
MinimalModerateSevere

The product hit a low of $9.49, following a peak of $10.99 during the tracking period. Compared to its MSRP of $10.99, the floor price reflects a moderate variance of 13.65% erosion.

Tracking window: Jul 1, 2026Jul 31, 2026

Buy box distribution

100%1P
1P · 1 seller, 100% share3P · 2 sellers, 0% share
Sellers won
1 of 3tracked sellers
Changed hands
0 timesover 31 days
SellerConditionPrice vs MSRPBuy box daysErosion
1PAmazon.com· Top
New
$9.49
−$1.50 below MSRP
31d (100%)
13.65%
3PBones & Baths
New
$18.99
+$8.00 above MSRP
0d (0%)
-72.79%
3PPrestige Provision
New
$21.84
+$10.85 above MSRP
0d (0%)
-98.73%
Erosion severity: green under 10%, yellow 10–20%, red above 20%

The Buy Box for Greenies Cat Treats, Feline Veterinarian-Recommended Adult Natural Dental Cat Treats, Oven Roasted Chicken Flavor, 9.75 oz. Tub is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 31 out of 31 tracked days. Only 1 of 3 total sellers have won the Buy Box.

Seller density vs. price erosion

Buy-box priceActive sellersMSRP $10.99
Peak seller pressure3 sellers on Jul 1Highest count during tracking window
Price impact at peak$0.00$10.99$10.99
Price trendErodingBased on trailing 30 days
Seller proliferation↓ Decreasing-0.0/day avg · -1 net

Buy-box price declined from $10.99 to $9.49 — a $1.50 drop over 31 days. Price opened right at MSRP ($10.99). Seller count peaked at 3 on 07/01, easing off since — adding -1 net seller over the full period. The crowding was short-lived — sellers came in, didn't find enough margin to stay, and pulled back.

Seller churn and influx

Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period

1 3P seller exited the listing — channel cleanup signal.

1 seller exited with no new entrants — competitive pressure easing.

New entrants (0)

No new sellers in recent period

Exited (1)
Persistent (2)

Key Findings

healthy
Price Erosion

$1.50

Significant13.7% below MSRP

Significant erosion — floor is $1.50 (13.7%) below MSRP; the pricing anchor is under real pressure.

Seller Activity

2 3P Sellers

Controlled1 exited

3P activity is limited to 2 sellers — controlled, though 1 have since exited.

Buy Box

Amazon.com

Controlled1P · 31 wins

Buy-box is controlled — Amazon.com (1P) leads with 31 wins at $9.49, and 3P interference is minimal.

Recommended Actions
1

Identify sellers below MAP — The lowest price has dropped to $9.49, which is 13.7% below MSRP ($10.99).

2

Escalate directly with Amazon — The lowest price has dropped to $9.49, which is 13.7% below MSRP ($10.99).

Free 7-Day ReportTrack any product listing

Get a Free MAP & Buy Box Compliance Report for Your Product

Enter your product URL and MAP price. We will monitor 3P seller crowding, Buy Box shifts, and price erosion over the next 7 days and email you a comprehensive compliance report.

Track Your Product

Free