Buy-box price is 21.0% below MSRP and a 1P seller controls the listing

The Purina Cat Chow Hairball & Healthy Weight, Indoor Dry Cat Food, Chicken, 3.15 lb Bag was tracked for 22 day(s). During this period, the Buy Box price was $5.64 against an MSRP/MAP of $7.14. The product's pricing health is currently flagged as at risk.
FLOOR PRICE ($)
$5.64
MAX PRICE ($)
$5.64
AVG PRICE ($)
$5.64
EROSION (%)
21.01%
MSRP/MAP ($)
$7.14
The product held steady at $5.64 throughout the tracking period. Compared to its MSRP of $7.14, the floor price reflects a severe variance of 21.01% erosion.
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
1PWalmart.com· Top | New | $5.64 −$1.50 below MSRP | 22d (100%) | 21.01% |
The Buy Box for Purina Cat Chow Hairball & Healthy Weight, Indoor Dry Cat Food, Chicken, 3.15 lb Bag is primarily held by Walmart.com (1P) with a 100% share, winning the Buy Box for 22 out of 22 tracked days.
Buy-box price held flat at $5.64 throughout the tracking period. It entered the period already $1.50 below MSRP ($7.14), before any crowding pressure arrived. Seller count peaked at 1 on 09/09 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.
Comparing sellers before Sep 28 vs last 3 days of 22-day tracking period
No new sellers in recent period
No sellers exited in recent period
$1.50
Severe erosion — floor is $1.50 (21.0%) below MSRP; the product is well below its intended price point and brand integrity is at risk.
Clean Channel
No 3P sellers detected — the channel is clean.
Walmart.com
Buy-box is controlled — Walmart.com (1P) leads with 22 wins at $5.64, and 3P interference is minimal.
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