Buy-box price is 4.5% below MSRP and a 1P seller controls the listing

The Purina Fancy Feast Gourmet Wet Cat Food Variety Pack, Petites Gravy Collection, break-apart tubs, 48 servings - (Pack of 24) 2.8 oz. Tubs was tracked for 24 day(s). During this period, the Buy Box price was $26.42 against an MSRP/MAP of $27.68. The product's pricing health is currently flagged as at risk.
FLOOR PRICE ($)
$26.42
MAX PRICE ($)
$26.42
AVG PRICE ($)
$26.42
EROSION (%)
4.55%
MSRP/MAP ($)
$27.68
The product held steady at $26.42 throughout the tracking period. Compared to its MSRP of $27.68, the floor price reflects a minimal variance of 4.55% erosion.
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
1PAmazon.com· Top | New | $26.42 −$1.26 below MSRP | 24d (100%) | 4.55% |
3PAexes | New | $36.40 +$8.72 above MSRP | 0d (0%) | -31.50% |
3PILC Buy | New | $26.40 −$1.28 below MSRP | 0d (0%) | 4.62% |
3PSEVENSKY USA INC | New | $27.97 +$0.29 above MSRP | 0d (0%) | -1.05% |
3PCandy and Convenience Corner | New | $40.89 +$13.21 above MSRP | 0d (0%) | -47.72% |
3PZK-INC | New | $36.45 +$8.77 above MSRP | 0d (0%) | -31.68% |
3PTRADE TRANDS | New | $31.99 +$4.31 above MSRP | 0d (0%) | -15.57% |
The Buy Box for Purina Fancy Feast Gourmet Wet Cat Food Variety Pack, Petites Gravy Collection, break-apart tubs, 48 servings - (Pack of 24) 2.8 oz. Tubs is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 24 out of 24 tracked days. Only 1 of 7 total sellers have won the Buy Box.
Buy-box price held flat at $26.42 throughout the tracking period. It entered the period already $1.26 below MSRP ($27.68), before any crowding pressure arrived. Seller count peaked at 6 on 09/17 — adding +3 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.
Comparing sellers before Sep 28 vs last 3 days of 24-day tracking period
1 3P seller exited the listing — channel cleanup signal.
1 seller exited with no new entrants — competitive pressure easing.
No new sellers in recent period
$1.26
Pricing is largely holding — floor sits $1.26 (4.5%) below MSRP, minor drift within an acceptable range.
6 3P Sellers
6 3P sellers are swarming this listing — heavily contested.
Amazon.com
Buy-box is controlled — Amazon.com (1P) leads with 24 wins at $26.42, and 3P interference is minimal.
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