Categories/Cat Foods/Purina Fancy Feast Wet Cat Food Variety Pack, Medleys White Meat Chicken in Sauce Collection - (Pack of 12) 3 oz. Cans
healthy

Buy-box price is 18.4% below MSRP and a 1P seller controls the listing

The Purina Fancy Feast Wet Cat Food Variety Pack, Medleys White Meat Chicken in Sauce Collection - (Pack of 12) 3 oz. Cans was tracked for 24 day(s). During this period, the Buy Box price was $12.63 against an MSRP/MAP of $15.48. The product's pricing health is currently flagged as healthy.

Tracked 24 days · past 30-day window
Last updated Sep 30, 2026

Price Overview

FLOOR PRICE ($)

$12.63

MAX PRICE ($)

$12.63

AVG PRICE ($)

$12.63

EROSION (%)

18.41%

MSRP/MAP ($)

$15.48

Price erosion from MSRP
Moderate18.41% below MSRP
MinimalModerateSevere

The product held steady at $12.63 throughout the tracking period. Compared to its MSRP of $15.48, the floor price reflects a moderate variance of 18.41% erosion.

Tracking window: Sep 7, 2026 – Sep 30, 2026

Buy box distribution

100%1P
1P · 1 seller, 100% share2P · 1 seller, 0% share3P · 3 sellers, 0% share
Sellers won
1 of 5tracked sellers
Changed hands
0 timesover 24 days
SellerConditionPrice vs MSRPBuy box daysErosion
1PAmazon.com· Top
New
$12.63
−$2.85 below MSRP
24d (100%)
18.41%
2PBe Happy Journey
New
$27.99
+$12.51 above MSRP
0d (0%)
-80.81%
3PBe Happy Journey
New
$27.99
+$12.51 above MSRP
0d (0%)
-80.81%
3PRaikama Warehouse
New
$26.10
+$10.62 above MSRP
0d (0%)
-68.60%
3PSEVENSKY USA INC
New
$25.99
+$10.51 above MSRP
0d (0%)
-67.89%
Erosion severity: green under 10%, yellow 10–20%, red above 20%

The Buy Box for Purina Fancy Feast Wet Cat Food Variety Pack, Medleys White Meat Chicken in Sauce Collection - (Pack of 12) 3 oz. Cans is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 24 out of 24 tracked days. Only 1 of 5 total sellers have won the Buy Box.

Seller density vs. price erosion

Buy-box priceActive sellersMSRP $15.48
Peak seller pressure4 sellers on Sep 7Highest count during tracking window
Price impact at peak−$2.85$15.48 → $12.63
Price trendStableBased on trailing 30 days
Seller proliferation→ Stable0.0/day avg · 0 net

Buy-box price held flat at $12.63 throughout the tracking period. It entered the period already $2.85 below MSRP ($15.48), before any crowding pressure arrived. Seller count peaked at 4 on 09/07 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.

Seller churn and influx

Comparing sellers before Sep 28 vs last 3 days of 24-day tracking period

New entrants (0)

No new sellers in recent period

Exited (0)

No sellers exited in recent period

Persistent (5)

Key Findings

healthy
Price Erosion

$2.85

Significant18.4% below MSRP

Significant erosion — floor is $2.85 (18.4%) below MSRP; the pricing anchor is under real pressure.

Seller Activity

3 3P Sellers

CrowdedStable

3 third-party sellers active — channel showing crowding pressure.

Buy Box

Amazon.com

Controlled1P · 24 wins

Buy-box is controlled — Amazon.com (1P) leads with 24 wins at $12.63, and 3P interference is minimal.

Recommended Actions
1

Identify sellers below MAP — The lowest price has dropped to $12.63, which is 18.4% below MSRP ($15.48).

2

Escalate directly with Amazon — The lowest price has dropped to $12.63, which is 18.4% below MSRP ($15.48).

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