Buy-box price is 10.0% below MSRP and a 1P seller controls the listing

The Purina Friskies Gravy Wet Cat Food Variety Pack, Meaty Bits - (Pack of 24) 5.5 oz. Cans was tracked for 31 day(s). During this period, the Buy Box price was $19.97 against an MSRP/MAP of $22.19. The product's pricing health is currently flagged as healthy.
FLOOR PRICE ($)
$19.97
MAX PRICE ($)
$19.97
AVG PRICE ($)
$19.97
EROSION (%)
10.00%
MSRP/MAP ($)
$22.19
The product held steady at $19.97 throughout the tracking period. Compared to its MSRP of $22.19, the floor price reflects a moderate variance of 10.00% erosion.
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
1PAmazon.com· Top | New | $19.97 −$2.22 below MSRP | 31d (100%) | 10.00% |
3PQZ Rare Products ✅ | New | $36.49 +$14.30 above MSRP | 0d (0%) | -64.44% |
3PHRRStores1228 LLC | New | $36.49 +$14.30 above MSRP | 0d (0%) | -64.44% |
3PBe Happy Journey | New | $37.50 +$15.31 above MSRP | 0d (0%) | -69.00% |
3PWCBS CLUB VENDOR | New | $36.99 +$14.80 above MSRP | 0d (0%) | -66.70% |
2PSellQor | New | $29.99 +$7.80 above MSRP | 0d (0%) | -35.15% |
3PMetroplex Goods | New | $31.70 +$9.51 above MSRP | 0d (0%) | -42.86% |
The Buy Box for Purina Friskies Gravy Wet Cat Food Variety Pack, Meaty Bits - (Pack of 24) 5.5 oz. Cans is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 31 out of 31 tracked days. Only 1 of 7 total sellers have won the Buy Box.
Buy-box price held flat at $19.97 throughout the tracking period. It entered the period already $2.22 below MSRP ($22.19), before any crowding pressure arrived. Seller count peaked at 6 on 07/01, easing off since — adding -1 net seller over the full period. The crowding was short-lived — sellers came in, didn't find enough margin to stay, and pulled back.
Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period
1 3P seller exited the listing — channel cleanup signal.
2 sellers exited with no new entrants — competitive pressure easing.
No new sellers in recent period
$2.22
Significant erosion — floor is $2.22 (10.0%) below MSRP; the pricing anchor is under real pressure.
5 3P Sellers
5 third-party sellers active — channel showing crowding pressure, exits outnumbering arrivals.
Amazon.com
Buy-box is controlled — Amazon.com (1P) leads with 31 wins at $19.97, and 3P interference is minimal.
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