Categories/Cat Foods/Sheba Perfect Portions Wet Cat Food Cuts in Gravy, Cat Food Wet Recipe, Roasted Chicken Entree, with Sustainable Salmon, Tender Turkey Entree, 2.6 oz. Twin-Pack Trays (24 Count, 48 Servings)
at risk

Buy-box price is 11.0% below MSRP and a 1P seller controls the listing

The Sheba Perfect Portions Wet Cat Food Cuts in Gravy, Cat Food Wet Recipe, Roasted Chicken Entree, with Sustainable Salmon, Tender Turkey Entree, 2.6 oz. Twin-Pack Trays (24 Count, 48 Servings) was tracked for 31 day(s). During this period, the Buy Box price ranged from $23.12 to $25.96 against an MSRP/MAP of $25.98. The product's pricing health is currently flagged as at risk.

Tracked 31 days · past 30-day window
Last updated Jul 31, 2026

Price Overview

FLOOR PRICE ($)

$23.12

MAX PRICE ($)

$25.96

AVG PRICE ($)

$25.77

EROSION (%)

11.01%

MSRP/MAP ($)

$25.98

Price erosion from MSRP
Moderate11.01% below MSRP
MinimalModerateSevere

The product hit a low of $23.12, following a peak of $25.96 during the tracking period. Compared to its MSRP of $25.98, the floor price reflects a moderate variance of 11.01% erosion.

Tracking window: Jul 1, 2026Jul 31, 2026

Buy box distribution

97%1P
1P · 1 seller, 97% share3P · 8 sellers, 0% share
Sellers won
1 of 9tracked sellers
Changed hands
0 timesover 31 days
SellerConditionPrice vs MSRPBuy box daysErosion
1PAmazon.com· Top
New
$23.12
−$2.86 below MSRP
30d (97%)
11.01%
3PQZ Rare Products ✅
New
$45.05
+$19.07 above MSRP
0d (0%)
-73.40%
3PMID ATLANTIC MERCHANTS
New
$45.12
+$19.14 above MSRP
0d (0%)
-73.67%
3Plucky AAA by Staples
New
$43.99
+$18.01 above MSRP
0d (0%)
-69.32%
3PTexas Prime Store
New
$45.10
+$19.12 above MSRP
0d (0%)
-73.60%
3PGerryGar Ventures LLC
New
$45.05
+$19.07 above MSRP
0d (0%)
-73.40%
3PRiseUp Marketplace Store
New
$43.99
+$18.01 above MSRP
0d (0%)
-69.32%
3PEco Essentials Inc
New
$44.50
+$18.52 above MSRP
0d (0%)
-71.29%
3PWhole Premium Store
New
$48.73
+$22.75 above MSRP
0d (0%)
-87.57%
Erosion severity: green under 10%, yellow 10–20%, red above 20%

The Buy Box for Sheba Perfect Portions Wet Cat Food Cuts in Gravy, Cat Food Wet Recipe, Roasted Chicken Entree, with Sustainable Salmon, Tender Turkey Entree, 2.6 oz. Twin-Pack Trays (24 Count, 48 Servings) is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 30 out of 31 tracked days. Only 1 of 9 total sellers have won the Buy Box.

Seller density vs. price erosion

Buy-box priceActive sellersMSRP $25.98
Peak seller pressure6 sellers on Jul 25Highest count during tracking window
Price impact at peak$0.00$25.96$25.96
Price trendErodingBased on trailing 30 days
Seller proliferation→ Stable0.0/day avg · 0 net

Buy-box price declined from $25.96 to $23.12 — a $2.84 drop over 31 days. Price opened right at MSRP ($25.98). Seller count peaked at 6 on 07/25 — adding +0 net sellers over the full period. Seller count has held steady even as prices shifted.

Seller churn and influx

Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period

4 3P sellers exited the listing — channel cleanup signal.

4 sellers exited with no new entrants — competitive pressure easing.

New entrants (0)

No new sellers in recent period

Exited (4)
Persistent (5)

Key Findings

at risk
Price Erosion

$2.86

Significant11.0% below MSRP

Significant erosion — floor is $2.86 (11.0%) below MSRP; the pricing anchor is under real pressure.

Seller Activity

8 3P Sellers

Swarming4 exited

8 3P sellers are swarming this listing — heavily contested.

Buy Box

Amazon.com

Controlled1P · 30 wins

Buy-box is controlled — Amazon.com (1P) leads with 30 wins at $23.12, and 3P interference is minimal.

Recommended Actions
1

Audit distribution channels — 8 active 3P sellers detected, indicating widespread distribution issues.

2

Identify sellers below MAP — The lowest price has dropped to $23.12, which is 11.0% below MSRP ($25.98).

3

Escalate directly with Amazon — The lowest price has dropped to $23.12, which is 11.0% below MSRP ($25.98).

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