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Sheba
The Sheba Wet Cat Food Pate, Tender Whitefish & Tuna Entree, 2.6 oz Perfect Portions Twin Pack Tray was tracked for 25 day(s). During this period, the Buybox price ranged between Buy box price ranged from $1.18 to $4.79 against an MSRP/MAP of $4.79. The product's pricing health is currently flagged as critical.
FLOOR PRICE ($)
$1.18
MAX PRICE ($)
$4.79
AVG PRICE ($)
$3.79
SEVERE EROSION
75.37%
MSRP/MAP ($)
$4.79
The product is currently selling at $1.24, following a peak of $4.79 during the tracking period. Compared to its MSRP of $4.79, the current price reflects a severe variance of 74.1% erosion.
Buy Box Share
3P leads with 72% of Buy Box days
Seller | Condition | Current Price ($) | Buy Box Days | Erosion (%) |
|---|---|---|---|---|
3PDealZone Inc· Top | New | $4.79 +$0.00 | 18(72%) | 0.00% |
1PWalmart.com | New | $1.24 −$3.55 | 7(28%) | 74.11% |
Peak Seller Pressure
1 sellers on Jun 2
Price Trend
Recovering
Seller Proliferation
→ Stable
0/day avg · 0 net
Buy-box price fell to a floor of $1.18 before recovering to $1.24. It entered the period already $3.61 below MSRP ($4.79), before any crowding pressure arrived. Seller count peaked at 1 on 06/02 — adding +0 net sellers over the full period. Seller count has held steady even as prices shifted.
Comparing sellers before Jun 28 vs last 3 days of 25-day tracking period
Watchlist
No new sellers in recent period.
Last Jun 27 · $4.79 · 18 Buy Box Wins
7d · avg $1.21 · 7 Buy Box Wins · ↑ rising
$3.61
Severe · 75.4% below MSRP
Severe erosion — floor is $3.61 (75.4%) below MSRP; the product is well below its intended price point and brand integrity is at risk.
1 3P sellers
Controlled · 1 exited
3P activity is limited to 1 seller — controlled, though 1 have since exited.
DealZone Inc
3P · 18 wins · $4.79
DealZone Inc (3P) dominates the buy box with 18 wins at $4.79 — though pressure is easing.
Immediate pricing intervention required — The lowest price has dropped to $1.18, which is 75.4% below MSRP ($4.79).
Monitor buy-box ownership daily — 3P sellers captured 72.0% of buy-box snapshots across the tracking period.
Prioritise enforcement action against DealZone Inc, the highest-frequency 3P buy-box winner.
Escalate directly with Walmart — The lowest price has dropped to $1.18, which is 75.4% below MSRP ($4.79).