Buy-box price is 26.3% below MSRP and a 1P seller controls the listing

The Temptations Creamy Puree Squeezable Lickable Cat Treats, Wet Cat Treats with Chicken, Salmon, and Tuna Variety Pack, 0.42 oz. Tubes, 24 Count was tracked for 31 day(s). During this period, the Buy Box price ranged from $9.79 to $11.78 against an MSRP/MAP of $13.28. The product's pricing health is currently flagged as at risk.
FLOOR PRICE ($)
$9.79
MAX PRICE ($)
$11.78
AVG PRICE ($)
$10.78
EROSION (%)
26.28%
MSRP/MAP ($)
$13.28
The product hit a low of $9.79, following a peak of $11.78 during the tracking period. Compared to its MSRP of $13.28, the floor price reflects a severe variance of 26.28% erosion.
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
1PAmazon.com· Top | New | $11.78 −$1.50 below MSRP | 31d (100%) | 11.30% |
3PZK-INC | New | $26.40 +$13.12 above MSRP | 0d (0%) | -98.80% |
3Pmydogsocks | New | $24.25 +$10.97 above MSRP | 0d (0%) | -82.61% |
3PBedi Distribution | New | $24.58 +$11.30 above MSRP | 0d (0%) | -85.09% |
The Buy Box for Temptations Creamy Puree Squeezable Lickable Cat Treats, Wet Cat Treats with Chicken, Salmon, and Tuna Variety Pack, 0.42 oz. Tubes, 24 Count is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 31 out of 31 tracked days. Only 1 of 4 total sellers have won the Buy Box.
Buy-box price stayed between $9.79 and $11.78, largely stable over the period. It entered the period already $1.50 below MSRP ($13.28), before any crowding pressure arrived. Seller count peaked at 4 on 07/01, easing off since — adding -1 net seller over the full period. The crowding was short-lived — sellers came in, didn't find enough margin to stay, and pulled back.
Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period
1 3P seller exited the listing — channel cleanup signal.
1 seller exited with no new entrants — competitive pressure easing.
No new sellers in recent period
$3.49
Severe erosion — floor is $3.49 (26.3%) below MSRP; the product is well below its intended price point and brand integrity is at risk.
3 3P Sellers
3 third-party sellers active — channel showing crowding pressure, exits outnumbering arrivals.
Amazon.com
Buy-box is controlled — Amazon.com (1P) leads with 31 wins at $11.78, and 3P interference is minimal.
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