Categories/Cat Foods/Vital Essentials Freeze Dried Cat Treats | Chicken Breast, Single Ingredient | Premium Quality | Grain Free, Healthy Treats for Cats, 2.1 oz Bag

Pet Supplies > Cats > Treats > Snacks

healthy
amazon.comID B0CLYK47P6
Vital Essentials Freeze Dried Cat Treats | Chicken Breast, Single Ingredient | Premium Quality | Grain Free, Healthy Treats for Cats, 2.1 oz Bag

Vital Essentials Freeze Dried Cat Treats | Chicken Breast, Single Ingredient | Premium Quality | Grain Free, Healthy Treats for Cats, 2.1 oz Bag

Vital Essentials

The Vital Essentials Freeze Dried Cat Treats | Chicken Breast, Single Ingredient | Premium Quality | Grain Free, Healthy Treats for Cats, 2.1 oz Bag was tracked for 29 day(s). During this period, the Buybox price ranged between Buy box price was $8.99 against an MSRP/MAP of $9.96. The product's pricing health is currently flagged as healthy.

Showing Results for Past 30 days
Last updated Jun 30, 2026
Price Overview
Minimal erosion

FLOOR PRICE ($)

$8.99

MAX PRICE ($)

$8.99

AVG PRICE ($)

$8.99

MINIMAL EROSION

9.74%

MSRP/MAP ($)

$9.96

Price erosion from MSRP9.74% below MSRP
Jun 2, 2026Jun 30, 2026

The product is currently selling at $8.99, following a peak of $8.99 during the tracking period. Compared to its MSRP of $9.96, the current price reflects a minimal variance of 9.7% erosion.

Buy Box Distribution

Buy Box Share

1P100% · 29d

1P leads with 100% of Buy Box days

1P 1 seller
Seller
Condition
Current Price ($)
Buy Box Days
Erosion (%)
1PAmazon.com· Top
New
$8.99
−$0.97
29(100%)
9.74%
The Buy Box for Vital Essentials Freeze Dried Cat Treats | Chicken Breast, Single Ingredient | Premium Quality | Grain Free, Healthy Treats for Cats, 2.1 oz Bag is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 29 out of 29 tracked days.
Seller Density vs. Price Erosion
Buy-box priceActive sellers (scaled)MSRP $9.96

Peak Seller Pressure

1 sellers on Jun 2

Price Trend

Stable

Seller Proliferation

→ Stable

0/day avg · 0 net

Buy-box price held flat at $8.99 throughout the tracking period. It entered the period already $0.97 below MSRP ($9.96), before any crowding pressure arrived. Seller count peaked at 1 on 06/02 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.

Seller Churn and Influx

Comparing sellers before Jun 28 vs last 3 days of 29-day tracking period

New Entrants (0)

No new sellers in recent period.

Exited (0)

No sellers exited in recent period.

Persistent (1)
1PAmazon.com

29d · avg $8.99 · 29 Buy Box Wins · stable

New Entrants — Sellers who appeared for the first time in the recent period.Exited — Sellers active earlier but absent in the recent period.Persistent — Sellers present throughout both the early and recent periods.
Key Findings
healthy
Price Erosion

$0.97

Moderate · 9.7% below MSRP

Moderate erosion — floor price is $0.97 (9.7%) below MSRP and slipping.

Seller Activity

Clean

Clean

No 3P sellers detected — the channel is clean.

Buy Box

Amazon.com

1P · 29 wins · $8.99

Buy-box is controlled — Amazon.com (1P) leads with 29 wins at $8.99, and 3P interference is minimal.

Recommended Actions
1

Escalate directly with Amazon — The lowest price has dropped to $8.99, which is 9.7% below MSRP ($9.96).

2

Review MAP compliance — The lowest price has dropped to $8.99, which is 9.7% below MSRP ($9.96).