Categories/Cat Foods/Vital Essentials Freeze Dried Raw Chicken Hearts Cat Treats | Single Ingredient | Premium Quality | Grain Free, Healthy Treats for Cats, 0.8 oz Bag

Pet Supplies > Cats > Food > Dry > Freeze-Dried

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amazon.comID B0BWBMGPDZ
Vital Essentials Freeze Dried Raw Chicken Hearts Cat Treats | Single Ingredient | Premium Quality | Grain Free, Healthy Treats for Cats, 0.8 oz Bag

Vital Essentials Freeze Dried Raw Chicken Hearts Cat Treats | Single Ingredient | Premium Quality | Grain Free, Healthy Treats for Cats, 0.8 oz Bag

Vital Essentials

The Vital Essentials Freeze Dried Raw Chicken Hearts Cat Treats | Single Ingredient | Premium Quality | Grain Free, Healthy Treats for Cats, 0.8 oz Bag was tracked for 31 day(s). During this period, the Buybox price ranged between Buy box price was $6.95 against an MSRP/MAP of $6.95. The product's pricing health is currently flagged as healthy.

Showing Results for Past 31 days
Last updated Jul 31, 2026
Price Overview
Minimal erosion

FLOOR PRICE ($)

$6.95

MAX PRICE ($)

$6.95

AVG PRICE ($)

$6.95

MINIMAL EROSION

0.00%

MSRP/MAP ($)

$6.95

Price erosion from MSRP0.00% below MSRP
Jul 1, 2026Jul 31, 2026

The product is currently selling at $6.95, following a peak of $6.95 during the tracking period. Compared to its MSRP of $6.95, the current price is at or above MSRP — no erosion detected.

Buy Box Distribution

Buy Box Share

1P100% · 31d

1P leads with 100% of Buy Box days

1P 1 seller3P 1 seller
Seller
Condition
Current Price ($)
Buy Box Days
Erosion (%)
1PAmazon.com· Top
New
$6.95
+$0.00
31(100%)
0.00%
3PFARM SUPPLIES
New
$12.99
+$6.04
0(0%)
-86.91%
The Buy Box for Vital Essentials Freeze Dried Raw Chicken Hearts Cat Treats | Single Ingredient | Premium Quality | Grain Free, Healthy Treats for Cats, 0.8 oz Bag is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 31 out of 31 tracked days. Only 1 of 2 total sellers have won the Buy Box.
Seller Density vs. Price Erosion
Buy-box priceActive sellers (scaled)MSRP $6.95

Peak Seller Pressure

2 sellers on Jul 1

Price Trend

Stable

Seller Proliferation

→ Stable

-0.03/day avg · -1 net

Buy-box price held flat at $6.95 throughout the tracking period. Price opened right at MSRP ($6.95). Seller count peaked at 2 on 07/01, easing off since — adding -1 net seller over the full period. The crowding was short-lived — sellers came in, didn't find enough margin to stay, and pulled back.

Seller Churn and Influx

Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period

Watchlist

  • 1 seller exited with no new entrants — competitive pressure may be easing.
New Entrants (0)

No new sellers in recent period.

Exited (1)
3PFARM SUPPLIES

Last Jul 22 · $12.99 · 0 Buy Box Wins

Persistent (1)
1PAmazon.com

31d · avg $6.95 · 31 Buy Box Wins · stable

New Entrants — Sellers who appeared for the first time in the recent period.Exited — Sellers active earlier but absent in the recent period.Persistent — Sellers present throughout both the early and recent periods.
Key Findings
healthy
Price Erosion

At MSRP

Intact

Pricing is intact — no measurable erosion from MSRP.

Seller Activity

1 3P sellers

Controlled · 1 exited

3P activity is limited to 1 seller — controlled, though 1 have since exited.

Buy Box

Amazon.com

1P · 31 wins · $6.95

Buy-box is controlled — Amazon.com (1P) leads with 31 wins at $6.95, and 3P interference is minimal.

Recommended Actions
1

Channel health is stable — maintain current monitoring cadence and review pricing quarterly.