Pet Supplies > Cats > Food > Dry > Freeze-Dried

Vital Essentials
The Vital Essentials Freeze Dried Raw Chicken Hearts Cat Treats | Single Ingredient | Premium Quality | Grain Free, Healthy Treats for Cats, 0.8 oz Bag was tracked for 29 day(s). During this period, the Buybox price ranged between Buy box price was $6.95 against an MSRP/MAP of $6.95. The product's pricing health is currently flagged as healthy.
FLOOR PRICE ($)
$6.95
MAX PRICE ($)
$6.95
AVG PRICE ($)
$6.95
MINIMAL EROSION
0.00%
MSRP/MAP ($)
$6.95
The product is currently selling at $6.95, following a peak of $6.95 during the tracking period. Compared to its MSRP of $6.95, the current price is at or above MSRP — no erosion detected.
Buy Box Share
1P leads with 100% of Buy Box days
Seller | Condition | Current Price ($) | Buy Box Days | Erosion (%) |
|---|---|---|---|---|
1PAmazon.com· Top | New | $6.95 +$0.00 | 29(100%) | 0.00% |
3PFARM SUPPLIES | New | $12.99 +$6.04 | 0(0%) | -86.91% |
Peak Seller Pressure
2 sellers on Jun 2
Price Trend
Stable
Seller Proliferation
→ Stable
0/day avg · 0 net
Buy-box price held flat at $6.95 throughout the tracking period. Price opened right at MSRP ($6.95). Seller count peaked at 2 on 06/02 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.
Comparing sellers before Jun 28 vs last 3 days of 29-day tracking period
No new sellers in recent period.
No sellers exited in recent period.
29d · avg $6.95 · 29 Buy Box Wins · stable
29d · avg $12.99 · 0 Buy Box Wins · stable
At MSRP
Intact
Pricing is intact — no measurable erosion from MSRP.
1 3P sellers
Controlled
3P activity is limited to 1 seller — controlled.
Amazon.com
1P · 29 wins · $6.95
Buy-box is controlled — Amazon.com (1P) leads with 29 wins at $6.95, and 3P interference is minimal.
Channel health is stable — maintain current monitoring cadence and review pricing quarterly.