Buy-box price is 8.5% below MSRP and a 1P seller controls the listing

The Whole Paws, Grain-Free Wet Cat Food, Chicken & Giblet Loaf Dinner with Vegetables, 3 Ounce was tracked for 24 day(s). During this period, the Buy Box price was $1.18 against an MSRP/MAP of $1.29. The product's pricing health is currently flagged as healthy.
FLOOR PRICE ($)
$1.18
MAX PRICE ($)
$1.18
AVG PRICE ($)
$1.18
EROSION (%)
8.53%
MSRP/MAP ($)
$1.29
The product held steady at $1.18 throughout the tracking period. Compared to its MSRP of $1.29, the floor price reflects a minimal variance of 8.53% erosion.
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
1PAmazon.com· Top | New | $1.18 −$0.11 below MSRP | 24d (100%) | 8.53% |
3PWholeFoodsMarketUFG | New | $0.99 −$0.30 below MSRP | 0d (0%) | 23.26% |
The Buy Box for Whole Paws, Grain-Free Wet Cat Food, Chicken & Giblet Loaf Dinner with Vegetables, 3 Ounce is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 24 out of 24 tracked days. Only 1 of 2 total sellers have won the Buy Box.
Buy-box price held flat at $1.18 throughout the tracking period. Price opened right at MSRP ($1.29). Seller count peaked at 2 on 09/07 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.
Comparing sellers before Sep 28 vs last 3 days of 24-day tracking period
No new sellers in recent period
No sellers exited in recent period
$0.11
Moderate erosion — floor price is $0.11 (8.5%) below MSRP and slipping.
1 3P Seller
3P activity is limited to 1 seller — controlled.
Amazon.com
Buy-box is controlled — Amazon.com (1P) leads with 24 wins at $1.18, and 3P interference is minimal.
Enter your product URL and MAP price. We will monitor 3P seller crowding, Buy Box shifts, and price erosion over the next 7 days and email you a comprehensive compliance report.
Monitor 3P seller crowding, Buy Box shifts & price erosion for your product.