Categories/Coffee Machine/Ninja Specialty Coffee Maker | Includes 10-Cup Carafe, Fold-Away Frother, Permanent Filter & Removable, Dishwasher Safe Reservoir | 6 Brew Styles, 8 Cup to Travel Mug to Pot Sizes | Black | CM401

Home & Kitchen > Kitchen & Dining > Coffee, Tea & Espresso > Coffee Makers > Coffee Machines

at risk
amazon.comID B07PFLM2LK
Ninja Specialty Coffee Maker | Includes 10-Cup Carafe, Fold-Away Frother, Permanent Filter & Removable, Dishwasher Safe Reservoir | 6 Brew Styles, 8 Cup to Travel Mug to Pot Sizes | Black | CM401

Ninja Specialty Coffee Maker | Includes 10-Cup Carafe, Fold-Away Frother, Permanent Filter & Removable, Dishwasher Safe Reservoir | 6 Brew Styles, 8 Cup to Travel Mug to Pot Sizes | Black | CM401

Ninja

The Ninja Specialty Coffee Maker | Includes 10-Cup Carafe, Fold-Away Frother, Permanent Filter & Removable, Dishwasher Safe Reservoir | 6 Brew Styles, 8 Cup to Travel Mug to Pot Sizes | Black | CM401 was tracked for 29 day(s). During this period, the Buybox price ranged between Buy box price ranged from $134.99 to $169.99 against an MSRP/MAP of $169.99. The product's pricing health is currently flagged as at risk.

Showing Results for Past 30 days
Last updated Jun 30, 2026
Price Overview
Severe erosion

FLOOR PRICE ($)

$134.99

MAX PRICE ($)

$169.99

AVG PRICE ($)

$153.09

SEVERE EROSION

20.59%

MSRP/MAP ($)

$169.99

Price erosion from MSRP20.59% below MSRP
Jun 2, 2026Jun 30, 2026

The product is currently selling at $169.99, following a peak of $169.99 during the tracking period. Compared to its MSRP of $169.99, the current price is at or above MSRP — no erosion detected.

Buy Box Distribution

Buy Box Share

1P100% · 29d

1P leads with 100% of Buy Box days

1P 1 seller2P 1 seller
Seller
Condition
Current Price ($)
Buy Box Days
Erosion (%)
1PAmazon.com· Top
New
$169.99
+$0.00
29(100%)
0.00%
2PAmazon Resale
New
$137.06
−$32.93
0(0%)
19.37%
The Buy Box for Ninja Specialty Coffee Maker | Includes 10-Cup Carafe, Fold-Away Frother, Permanent Filter & Removable, Dishwasher Safe Reservoir | 6 Brew Styles, 8 Cup to Travel Mug to Pot Sizes | Black | CM401 is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 29 out of 29 tracked days. Only 1 of 2 total sellers have won the Buy Box.
Seller Density vs. Price Erosion
Buy-box priceActive sellers (scaled)MSRP $169.99

Peak Seller Pressure

2 sellers on Jun 2

Price Trend

Stable

Seller Proliferation

→ Stable

0/day avg · 0 net

Buy-box price stayed between $134.99 and $169.99, largely stable over the period. Price opened right at MSRP ($169.99). Seller count peaked at 2 on 06/02 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.

Seller Churn and Influx

Comparing sellers before Jun 28 vs last 3 days of 29-day tracking period

New Entrants (0)

No new sellers in recent period.

Exited (0)

No sellers exited in recent period.

Persistent (2)
1PAmazon.com

29d · avg $153.09 · 29 Buy Box Wins · stable

2PAmazon Resale

29d · avg $141.99 · 0 Buy Box Wins · ↓ falling

New Entrants — Sellers who appeared for the first time in the recent period.Exited — Sellers active earlier but absent in the recent period.Persistent — Sellers present throughout both the early and recent periods.
Key Findings
at risk
Price Erosion

$35.00

Severe · 20.6% below MSRP

Severe erosion — floor is $35.00 (20.6%) below MSRP; the product is well below its intended price point and brand integrity is at risk.

Seller Activity

Clean

Clean

No 3P sellers detected — the channel is clean.

Buy Box

Amazon.com

1P · 29 wins · $169.99

Buy-box is controlled — Amazon.com (1P) leads with 29 wins at $169.99, and 3P interference is minimal.

Recommended Actions
1

Immediate pricing intervention required — The lowest price has dropped to $134.99, which is 20.6% below MSRP ($169.99).

2

Escalate directly with Amazon — The lowest price has dropped to $131.04, which is 20.6% below MSRP ($169.99).