Buy-box price is 55.4% below MSRP and a 2P seller controls the listing

The AIRMSEN 12-Cup Drip Coffee Maker with K Cup Combo, Programmable Coffee Machine with 1-4 Cup Setting, Single Serve or Coffee Pot, Auto Shut-off, Spill-Free Spout was tracked for 30 day(s). During this period, the Buy Box price ranged from $79.89 to $99.99 against an MSRP/MAP of $178.99. The product's pricing health is currently flagged as critical.
FLOOR PRICE ($)
$79.89
MAX PRICE ($)
$99.99
AVG PRICE ($)
$86.61
EROSION (%)
55.37%
MSRP/MAP ($)
$178.99
The product hit a low of $79.89, following a peak of $99.99 during the tracking period. Compared to its MSRP of $178.99, the floor price reflects a severe variance of 55.37% erosion.
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
2PAirmsen Appliances· Top | New | $89.99 −$89.00 below MSRP | 30d (100%) | 49.72% |
The Buy Box for AIRMSEN 12-Cup Drip Coffee Maker with K Cup Combo, Programmable Coffee Machine with 1-4 Cup Setting, Single Serve or Coffee Pot, Auto Shut-off, Spill-Free Spout is primarily held by Airmsen Appliances (2P) with a 100% share, winning the Buy Box for 30 out of 30 tracked days.
Buy-box price declined from $99.99 to $89.99 — a $10.00 drop over 30 days. It entered the period already $79.00 below MSRP ($178.99), before any crowding pressure arrived. Seller count peaked at 1 on 07/01 — adding +0 net sellers over the full period. Seller count has held steady even as prices shifted.
Comparing sellers before Jul 29 vs last 3 days of 30-day tracking period
No new sellers in recent period
No sellers exited in recent period
$99.10
Severe erosion — floor is $99.10 (55.4%) below MSRP; the product is well below its intended price point and brand integrity is at risk.
Clean Channel
No 3P sellers detected — the channel is clean.
Airmsen Appliances
Buy-box is controlled — Airmsen Appliances (2P) leads with 30 wins at $89.99, and 3P interference is minimal.
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