Buy-box price is 3.0% below MSRP and a 2P seller controls the listing
BLACK+DECKER Single Serve Coffee Maker, Black, CM618
The BLACK+DECKER Single Serve Coffee Maker, Black, CM618 was tracked for 30 day(s). During this period, the Buy Box price ranged from $31.99 to $32.99 against an MSRP/MAP of $32.99. The product's pricing health is currently flagged as healthy.
Price Overview
FLOOR PRICE ($)
$31.99
MAX PRICE ($)
$32.99
AVG PRICE ($)
$32.42
EROSION (%)
3.03%
MSRP/MAP ($)
$32.99
The product hit a low of $31.99, following a peak of $32.99 during the tracking period. Compared to its MSRP of $32.99, the floor price reflects a minimal variance of 3.03% erosion.
Buy box distribution
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
2PFalcon Direct LLC· Top | New | $32.45 −$0.54 below MSRP | 17d (57%) | 1.64% |
2PSpectrum Brands HPC | New | $32.99 at MSRP | 12d (40%) | 0.00% |
3PAnyForth | New | $31.99 −$1.00 below MSRP | 1d (3%) | 3.03% |
2PAnyForth | New | $31.99 −$1.00 below MSRP | 0d (0%) | 3.03% |
The Buy Box for BLACK+DECKER Single Serve Coffee Maker, Black, CM618 is primarily held by Falcon Direct LLC (2P) with a 57% share, winning the Buy Box for 17 out of 30 tracked days. Only 3 of 4 total sellers have won the Buy Box.
Seller density vs. price erosion
Buy-box price stayed between $31.99 and $32.99, largely stable over the period. It entered the period already $1.00 below MSRP ($32.99), before any crowding pressure arrived. Seller count peaked at 3 on 07/05 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.
Seller churn and influx
Comparing sellers before Jul 29 vs last 3 days of 30-day tracking period
2 sellers exited with no new entrants — competitive pressure easing.
No new sellers in recent period
Key Findings
healthy$1.00
Pricing is largely holding — floor sits $1.00 (3.0%) below MSRP, minor drift within an acceptable range.
1 3P Seller
3P activity is limited to 1 seller — controlled, though 2 have since exited.
Falcon Direct LLC
Buy-box is controlled — Falcon Direct LLC (2P) leads with 17 wins at $32.45, and 3P interference is minimal.
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