Buy-box price is 44.4% below MSRP and a 1P seller controls the listing

The Cuisinart Coffee Maker, Single Serve 72-Ounce Reservoir Pod Coffee Machine, Programmable Brewing & Hot Water Dispenser, 3 Cup-Size Settings, Stainless Steel, SS-10P1, Silver was tracked for 31 day(s). During this period, the Buy Box price ranged from $83.40 to $149.95 against an MSRP/MAP of $149.95. The product's pricing health is currently flagged as critical.
FLOOR PRICE ($)
$83.40
MAX PRICE ($)
$149.95
AVG PRICE ($)
$124.98
EROSION (%)
44.38%
MSRP/MAP ($)
$149.95
The product hit a low of $83.40, following a peak of $149.95 during the tracking period. Compared to its MSRP of $149.95, the floor price reflects a severe variance of 44.38% erosion.
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
1PAmazon.com· Top | New | $149.95 at MSRP | 29d (94%) | 0.00% |
2PAmazon Resale | New | $86.00 −$63.95 below MSRP | 2d (6%) | 42.65% |
2PElectronic Express | New | $149.95 at MSRP | 0d (0%) | 0.00% |
3POriental Fuchsia Shop | New | $163.00 +$13.05 above MSRP | 0d (0%) | -8.70% |
3PPLEXSUPPLY. | New | $224.83 +$74.88 above MSRP | 0d (0%) | -49.94% |
2PAmericaMart | New | $199.99 +$50.04 above MSRP | 0d (0%) | -33.37% |
3PWhole Premium Store | New | $199.97 +$50.02 above MSRP | 0d (0%) | -33.36% |
3PJADA Lifestyles | New | $189.95 +$40.00 above MSRP | 0d (0%) | -26.68% |
The Buy Box for Cuisinart Coffee Maker, Single Serve 72-Ounce Reservoir Pod Coffee Machine, Programmable Brewing & Hot Water Dispenser, 3 Cup-Size Settings, Stainless Steel, SS-10P1, Silver is primarily held by Amazon.com (1P) with a 94% share, winning the Buy Box for 29 out of 31 tracked days. Only 2 of 8 total sellers have won the Buy Box.
Buy-box price fell to a floor of $83.40 before recovering to $149.95. It entered the period already $27.96 below MSRP ($149.95), before any crowding pressure arrived. Seller count peaked at 7 on 07/01 — adding +0 net sellers over the full period. Seller count has held steady even as prices shifted.
Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period
1 persistent 3P seller actively cutting prices — driving ongoing erosion.
1 seller exited with no new entrants — competitive pressure easing.
No new sellers in recent period
$66.55
Severe erosion — floor is $66.55 (44.4%) below MSRP; the product is well below its intended price point and brand integrity is at risk.
4 3P Sellers
4 third-party sellers active — channel showing crowding pressure, exits outnumbering arrivals.
Amazon.com
Buy-box is controlled — Amazon.com (1P) leads with 29 wins at $149.95, and 3P interference is minimal.
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