Buy-box price is 69.0% below MSRP and a 2P seller controls the listing

The Hamilton Beach 2-Way Programmable Iced and Hot Coffee Maker, Single-Serve and 12 Cup Glass Coffee Pot, Black was tracked for 30 day(s). During this period, the Buy Box price ranged from $64.99 to $209.97 against an MSRP/MAP of $209.97. The product's pricing health is currently flagged as critical.
FLOOR PRICE ($)
$64.99
MAX PRICE ($)
$209.97
AVG PRICE ($)
$99.82
EROSION (%)
69.05%
MSRP/MAP ($)
$209.97
The product hit a low of $64.99, following a peak of $209.97 during the tracking period. Compared to its MSRP of $209.97, the floor price reflects a severe variance of 69.05% erosion.
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
2PHamilton Beach Brands Inc· Top | New | $79.99 −$129.98 below MSRP | 24d (80%) | 61.90% |
1PWalmart.com | New | $209.97 at MSRP | 6d (20%) | 0.00% |
The Buy Box for Hamilton Beach 2-Way Programmable Iced and Hot Coffee Maker, Single-Serve and 12 Cup Glass Coffee Pot, Black is primarily held by Hamilton Beach Brands Inc (2P) with a 80% share, winning the Buy Box for 24 out of 30 tracked days. All 2 of 2 total sellers have won the Buy Box.
Buy-box price declined from $89.99 to $79.99 — a $10.00 drop over 30 days. It entered the period already $119.98 below MSRP ($209.97), before any crowding pressure arrived. Seller count peaked at 1 on 07/01 — adding +0 net sellers over the full period. Seller count has held steady even as prices shifted.
Comparing sellers before Jul 29 vs last 3 days of 30-day tracking period
1 seller exited with no new entrants — competitive pressure easing.
No new sellers in recent period
$144.98
Severe erosion — floor is $144.98 (69.0%) below MSRP; the product is well below its intended price point and brand integrity is at risk.
Clean Channel
No 3P sellers detected — the channel is clean.
Hamilton Beach Brands Inc
Buy-box is controlled — Hamilton Beach Brands Inc (2P) leads with 24 wins at $79.99, and 3P interference is minimal.
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