Categories/Coffee Machines/Keurig K-Classic Single Serve K-Cup Pod Coffee Maker, Black
critical

Buy-box price is 33.5% below MSRP and a 3P seller controls the listing

Keurig K-Classic Single Serve K-Cup Pod Coffee Maker, Black

Keurig K-Classic Single Serve K-Cup Pod Coffee Maker, Black

Keurig·
ID 49800185

The Keurig K-Classic Single Serve K-Cup Pod Coffee Maker, Black was tracked for 30 day(s). During this period, the Buy Box price ranged from $112.99 to $169.99 against an MSRP/MAP of $169.99. The product's pricing health is currently flagged as critical.

Tracked 31 days · past 30-day window
Last updated Jul 31, 2026

Price Overview

FLOOR PRICE ($)

$112.99

MAX PRICE ($)

$169.99

AVG PRICE ($)

$118.86

EROSION (%)

33.53%

MSRP/MAP ($)

$169.99

Price erosion from MSRP
Severe33.53% below MSRP
MinimalModerateSevere

The product hit a low of $112.99, following a peak of $169.99 during the tracking period. Compared to its MSRP of $169.99, the floor price reflects a severe variance of 33.53% erosion.

Tracking window: Jul 1, 2026Jul 31, 2026

Buy box distribution

97%3P
2P · 1 seller, 3% share3P · 10 sellers, 97% share
Sellers won
4 of 11tracked sellers
Changed hands
9 timesover 30 days
SellerConditionPrice vs MSRPBuy box daysErosion
3PMC PRIME LLC· Top
New
$116.48
−$53.51 below MSRP
19d (63%)
31.48%
3PTop seller Brands
New
$116.99
−$53.00 below MSRP
9d (30%)
31.18%
3POVA Stock
New
$120.99
−$49.00 below MSRP
1d (3%)
28.83%
2PJeerpa
New
$169.99
at MSRP
1d (3%)
0.00%
3PWREW
New
$159.95
−$10.04 below MSRP
0d (0%)
5.91%
3PKeurig Direct
New
$169.99
at MSRP
0d (0%)
0.00%
3PE2 Market
New
$189.13
+$19.14 above MSRP
0d (0%)
-11.26%
3PBrittany Shores
New
$121.86
−$48.13 below MSRP
0d (0%)
28.31%
3PAYDY Tech Store
New
$159.99
−$10.00 below MSRP
0d (0%)
5.88%
3PWal Warehouse
New
$108.49
−$61.50 below MSRP
0d (0%)
36.18%
3PDaily Spirit Deals
New
$129.00
−$40.99 below MSRP
0d (0%)
24.11%
Erosion severity: green under 10%, yellow 10–20%, red above 20%

The Buy Box for Keurig K-Classic Single Serve K-Cup Pod Coffee Maker, Black is primarily held by MC PRIME LLC (3P) with a 63% share, winning the Buy Box for 19 out of 30 tracked days. Only 4 of 11 total sellers have won the Buy Box.

Seller density vs. price erosion

Buy-box priceActive sellersMSRP $169.99
Peak seller pressure8 sellers on Jul 31Highest count during tracking window
Price impact at peak+$0.51$116.48$116.99
Price trendErodingBased on trailing 30 days
Seller proliferation↑ Increasing+0.1/day avg · +2 net

Buy-box price stayed between $112.99 and $169.99, largely stable over the period. It entered the period already $47.00 below MSRP ($169.99), before any crowding pressure arrived. Seller count peaked at 8 on 07/31 — adding +2 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.

Seller churn and influx

Comparing sellers before Jul 29 vs last 3 days of 30-day tracking period

2 new 3P sellers entered below MAP — immediate pricing pressure risk.

1 persistent 3P seller actively cutting prices — driving ongoing erosion.

3 3P sellers exited the listing — channel cleanup signal.

New entrants (2)
Exited (3)
Persistent (6)

Key Findings

critical
Price Erosion

$57.00

Severe33.5% below MSRP

Severe erosion — floor is $57.00 (33.5%) below MSRP; the product is well below its intended price point and brand integrity is at risk.

Seller Activity

10 3P Sellers

Swarming+2 new · 3 exited

10 3P sellers are swarming this listing, 2 new in the recent period — heavily contested.

Buy Box

MC PRIME LLC

Hijacked3P · 19 wins

MC PRIME LLC (3P) dominates the buy box with 19 wins at $116.48, 31.5% below MAP — and escalating.

Recommended Actions
1

Immediate pricing intervention required — The lowest price has dropped to $112.99, which is 33.5% below MSRP ($169.99).

2

Audit distribution channels — 10 active 3P sellers detected, indicating widespread distribution issues.

3

Monitor buy-box ownership daily — 3P sellers captured 96.7% of buy-box snapshots across the tracking period.

4

Prioritise enforcement action against MC PRIME LLC, the highest-frequency 3P buy-box winner.

5

Escalate directly with Walmart — The lowest price has dropped to $108.49, which is 33.5% below MSRP ($169.99).

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