Categories/Coffee Machines/Keurig K-Classic Single Serve K-Cup Pod Coffee Maker, with 3 Brew Sizes, 48oz Removable Reservoir, Black

Home & Kitchen > Kitchen & Dining > Coffee, Tea & Espresso > Coffee Makers > Single-Serve Brewers

critical
amazon.comID B018UQ5AMS
Keurig K-Classic Single Serve K-Cup Pod Coffee Maker, with 3 Brew Sizes, 48oz Removable Reservoir, Black

Keurig K-Classic Single Serve K-Cup Pod Coffee Maker, with 3 Brew Sizes, 48oz Removable Reservoir, Black

Keurig

The Keurig K-Classic Single Serve K-Cup Pod Coffee Maker, with 3 Brew Sizes, 48oz Removable Reservoir, Black was tracked for 31 day(s). During this period, the Buybox price ranged between Buy box price ranged from $109.99 to $159.99 against an MSRP/MAP of $169.99. The product's pricing health is currently flagged as critical.

Showing Results for Past 31 days
Last updated Jul 31, 2026
Price Overview
Severe erosion

FLOOR PRICE ($)

$109.99

MAX PRICE ($)

$159.99

AVG PRICE ($)

$136.65

SEVERE EROSION

35.30%

MSRP/MAP ($)

$169.99

Price erosion from MSRP35.30% below MSRP
Jul 1, 2026Jul 31, 2026

The product is currently selling at $109.99, following a peak of $159.99 during the tracking period. Compared to its MSRP of $169.99, the current price reflects a severe variance of 35.3% erosion.

Buy Box Distribution

Buy Box Share

1P81% · 25d
3P19% · 6d

1P leads with 81% of Buy Box days

1P 1 seller2P 1 seller3P 10 sellers
Seller
Condition
Current Price ($)
Buy Box Days
Erosion (%)
1PAmazon.com· Top
New
$109.99
$60.00
25(81%)
35.30%
3Phonest penny
New
$158.00
$11.99
4(13%)
7.05%
3PCOWINS LLC (SHIPS TODAY OR NEXT BUSINESS DAY)
New
$149.99
$20.00
2(6%)
11.77%
3PL&Y Business (NEXT DAY shipping available)
New
$129.60
$40.39
0(0%)
23.76%
3Pelectronics101deals
New
$109.99
$60.00
0(0%)
35.30%
3PSuperE, LLC (S/N Recorded; Ship Next Business Day)
New
$188.88
+$18.89
0(0%)
-11.11%
3PJoso iShop
New
$98.18
$71.81
0(0%)
42.24%
3PJay and Joy
New
$149.99
$20.00
0(0%)
11.77%
3POriental Fuchsia Shop
New
$149.00
$20.99
0(0%)
12.35%
2PAmazon Resale
New
$61.53
$108.46
0(0%)
63.80%
3PAMMARKET ( SN RECORD )
New
$154.00
$15.99
0(0%)
9.41%
3PBest Deal 4less
New
$184.99
+$15.00
0(0%)
-8.82%
The Buy Box for Keurig K-Classic Single Serve K-Cup Pod Coffee Maker, with 3 Brew Sizes, 48oz Removable Reservoir, Black is primarily held by Amazon.com (1P) with a 81% share, winning the Buy Box for 25 out of 31 tracked days. Only 3 of 12 total sellers have won the Buy Box.
Seller Density vs. Price Erosion
Buy-box priceActive sellers (scaled)MSRP $169.99

Peak Seller Pressure

10 sellers on Jul 15

Price held at $109.99

Price Trend

Eroding

15.3% recovery vs floor

Seller Proliferation

Stable

+0.07/day avg · +2 net

Peak +2 on 07/13

Buy-box price declined from $159.99 to $109.99 — a $50.00 drop over 31 days. It entered the period already $10.00 below MSRP ($169.99), before any crowding pressure arrived. Seller count peaked at 10 on 07/15 — adding +2 net sellers over the full period. Seller count has held steady even as prices shifted.

Seller Churn and Influx

Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period

Watchlist

  • 1 new 3P seller entered below MAP — immediate pricing pressure risk.
New Entrants (2)
3POriental Fuchsia Shop

Since Jul 31 · $149.0012.3% below MAP · 0 Buy Box Wins

3PBest Deal 4less

Since Jul 30 · $184.99 · 0 Buy Box Wins

Exited (2)
3PCOWINS LLC (SHIPS TODAY OR NEXT BUSINESS DAY)

Last Jul 22 · $149.99 · 2 Buy Box Wins

3PJay and Joy

Last Jul 19 · $149.99 · 0 Buy Box Wins

Persistent (8)
1PAmazon.com

31d · avg $138.38 · 25 Buy Box Wins · ↓ falling

3Phonest penny

31d · avg $155.19 · 4 Buy Box Wins · stable

3PL&Y Business (NEXT DAY shipping available)

31d · avg $129.60 · 0 Buy Box Wins · stable

3Pelectronics101deals

31d · avg $100.31 · 0 Buy Box Wins · ↑ rising

3PSuperE, LLC (S/N Recorded; Ship Next Business Day)

31d · avg $188.88 · 0 Buy Box Wins · stable

3PJoso iShop

31d · avg $98.18 · 0 Buy Box Wins · stable

2PAmazon Resale

31d · avg $60.28 · 0 Buy Box Wins · ↑ rising

3PAMMARKET ( SN RECORD )

11d · avg $154.00 · 0 Buy Box Wins · stable

New Entrants — Sellers who appeared for the first time in the recent period.Exited — Sellers active earlier but absent in the recent period.Persistent — Sellers present throughout both the early and recent periods.
Key Findings
critical
Price Erosion

$60.00

Severe · 35.3% below MSRP

Severe erosion — floor is $60.00 (35.3%) below MSRP; the product is well below its intended price point and brand integrity is at risk.

Seller Activity

10 3P sellers

Swarming · +2 new · 2 exited

10 3P sellers are swarming this listing, 2 new in the recent period — heavily contested.

Buy Box

Amazon.com

1P · 25 wins · $109.99

3P sellers win the buy box 19.4% of the time; honest penny leads with 4 days at $158.00 (7.0% below MAP) — easing.

Recommended Actions
1

Immediate pricing intervention required — The lowest price has dropped to $109.99, which is 35.3% below MSRP ($169.99).

2

Audit distribution channels — 10 active 3P sellers detected, indicating widespread distribution issues.

3

Monitor buy-box ownership daily — 3P sellers captured 19.4% of buy-box snapshots across the tracking period.

4

Prioritise enforcement action against honest penny, the highest-frequency 3P buy-box winner.

5

Escalate directly with Amazon — The lowest price has dropped to $56.19, which is 35.3% below MSRP ($169.99).