Buy-box price is 35.3% below MSRP and a 1P seller controls the listing

The Keurig K-Classic Single Serve K-Cup Pod Coffee Maker, with 3 Brew Sizes, 48oz Removable Reservoir, Black was tracked for 31 day(s). During this period, the Buy Box price ranged from $109.99 to $159.99 against an MSRP/MAP of $169.99. The product's pricing health is currently flagged as critical.
FLOOR PRICE ($)
$109.99
MAX PRICE ($)
$159.99
AVG PRICE ($)
$136.65
EROSION (%)
35.30%
MSRP/MAP ($)
$169.99
The product hit a low of $109.99, following a peak of $159.99 during the tracking period. Compared to its MSRP of $169.99, the floor price reflects a severe variance of 35.30% erosion.
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
1PAmazon.com· Top | New | $109.99 −$60.00 below MSRP | 25d (81%) | 35.30% |
3Phonest penny | New | $158.00 −$11.99 below MSRP | 4d (13%) | 7.05% |
3PCOWINS LLC (SHIPS TODAY OR NEXT BUSINESS DAY) | New | $149.99 −$20.00 below MSRP | 2d (6%) | 11.77% |
3PL&Y Business (NEXT DAY shipping available) | New | $129.60 −$40.39 below MSRP | 0d (0%) | 23.76% |
3PSuperE, LLC (S/N Recorded; Ship Next Business Day) | New | $188.88 +$18.89 above MSRP | 0d (0%) | -11.11% |
3Pelectronics101deals | New | $109.99 −$60.00 below MSRP | 0d (0%) | 35.30% |
2PAmazon Resale | New | $61.53 −$108.46 below MSRP | 0d (0%) | 63.80% |
3PJoso iShop | New | $98.18 −$71.81 below MSRP | 0d (0%) | 42.24% |
3PBest Deal 4less | New | $184.99 +$15.00 above MSRP | 0d (0%) | -8.82% |
3POriental Fuchsia Shop | New | $149.00 −$20.99 below MSRP | 0d (0%) | 12.35% |
3PAMMARKET ( SN RECORD ) | New | $154.00 −$15.99 below MSRP | 0d (0%) | 9.41% |
3PJay and Joy | New | $149.99 −$20.00 below MSRP | 0d (0%) | 11.77% |
The Buy Box for Keurig K-Classic Single Serve K-Cup Pod Coffee Maker, with 3 Brew Sizes, 48oz Removable Reservoir, Black is primarily held by Amazon.com (1P) with a 81% share, winning the Buy Box for 25 out of 31 tracked days. Only 3 of 12 total sellers have won the Buy Box.
Buy-box price declined from $159.99 to $109.99 — a $50.00 drop over 31 days. It entered the period already $10.00 below MSRP ($169.99), before any crowding pressure arrived. Seller count peaked at 10 on 07/15 — adding +2 net sellers over the full period. Seller count has held steady even as prices shifted.
Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period
1 new 3P seller entered below MAP — immediate pricing pressure risk.
2 3P sellers exited the listing — channel cleanup signal.
$60.00
Severe erosion — floor is $60.00 (35.3%) below MSRP; the product is well below its intended price point and brand integrity is at risk.
10 3P Sellers
10 3P sellers are swarming this listing, 2 new in the recent period — heavily contested.
Amazon.com
3P sellers win the buy box 19.4% of the time; honest penny leads with 4 days at $158.00 (7.0% below MAP) — easing.
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