Buy-box price is 16.7% below MSRP and a 3P seller controls the listing
The Ninja Luxe Café Premier Espresso Machine & Drip Coffee Maker, Rapid Cold Brew, Integrated Grinder, Assisted Tamper, Hands-Free Frother for Cappuccinos, Lattes, Dairy or Non-Dairy, ES601CY Cyberspace was tracked for 30 day(s). During this period, the Buy Box price ranged from $499.99 to $600.00 against an MSRP/MAP of $600.00. The product's pricing health is currently flagged as healthy.
Price Overview
FLOOR PRICE ($)
$499.99
MAX PRICE ($)
$600.00
AVG PRICE ($)
$571.80
EROSION (%)
16.67%
MSRP/MAP ($)
$600.00
The product hit a low of $499.99, following a peak of $600.00 during the tracking period. Compared to its MSRP of $600.00, the floor price reflects a moderate variance of 16.67% erosion.
Buy box distribution
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
3PAllSmartDiscounts· Top | New | $549.00 −$51.00 below MSRP | 15d (50%) | 8.50% |
1PWalmart.com | New | $599.95 −$0.05 below MSRP | 11d (37%) | 0.01% |
3PMomo Quick Ship | New | $549.00 −$51.00 below MSRP | 2d (7%) | 8.50% |
3PLeos Warehaus Inc | New | $499.99 −$100.01 below MSRP | 2d (7%) | 16.67% |
The Buy Box for Ninja Luxe Café Premier Espresso Machine & Drip Coffee Maker, Rapid Cold Brew, Integrated Grinder, Assisted Tamper, Hands-Free Frother for Cappuccinos, Lattes, Dairy or Non-Dairy, ES601CY Cyberspace is primarily held by AllSmartDiscounts (3P) with a 50% share, winning the Buy Box for 15 out of 30 tracked days. All 4 of 4 total sellers have won the Buy Box.
Seller density vs. price erosion
Buy-box price declined from $599.95 to $549.00 — a $50.95 drop over 30 days. Price opened right at MSRP ($600.00). Seller count peaked at 3 on 07/19 — adding +1 net seller over the full period. Seller count has held steady even as prices shifted.
Seller churn and influx
Comparing sellers before Jul 29 vs last 3 days of 30-day tracking period
1 persistent 3P seller actively cutting prices — driving ongoing erosion.
2 3P sellers exited the listing — channel cleanup signal.
2 sellers exited with no new entrants — competitive pressure easing.
No new sellers in recent period
Key Findings
healthy$100.01
Significant erosion — floor is $100.01 (16.7%) below MSRP; the pricing anchor is under real pressure.
3 3P Sellers
3 third-party sellers active — channel showing crowding pressure, exits outnumbering arrivals.
AllSmartDiscounts
AllSmartDiscounts (3P) dominates the buy box with 15 wins at $549.00, 8.5% below MAP — and escalating.
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