Buy-box price is 17.2% below MSRP and a 2P seller controls the listing
The Tastyle Single Serve Coffee Maker, Iced and Hot Coffee Machine for K Cup & Grounds, Compact Design, 40oz Removable Water Reservoir, 6 to 24 Oz Brew Sizes, Fits 7.3" Travel Mug was tracked for 31 day(s). During this period, the Buy Box price ranged from $57.97 to $59.99 against an MSRP/MAP of $69.99. The product's pricing health is currently flagged as healthy.
Price Overview
FLOOR PRICE ($)
$57.97
MAX PRICE ($)
$59.99
AVG PRICE ($)
$59.27
EROSION (%)
17.17%
MSRP/MAP ($)
$69.99
The product hit a low of $57.97, following a peak of $59.99 during the tracking period. Compared to its MSRP of $69.99, the floor price reflects a moderate variance of 17.17% erosion.
Buy box distribution
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
2PTastyle Flagship Store· Top | New | $59.99 −$10.00 below MSRP | 31d (100%) | 14.29% |
2PAmazon Resale | New | $66.49 −$3.50 below MSRP | 0d (0%) | 5.00% |
The Buy Box for Tastyle Single Serve Coffee Maker, Iced and Hot Coffee Machine for K Cup & Grounds, Compact Design, 40oz Removable Water Reservoir, 6 to 24 Oz Brew Sizes, Fits 7.3" Travel Mug is primarily held by Tastyle Flagship Store (2P) with a 100% share, winning the Buy Box for 31 out of 31 tracked days. Only 1 of 2 total sellers have won the Buy Box.
Seller density vs. price erosion
Buy-box price stayed between $57.97 and $59.99, largely stable over the period. It entered the period already $12.02 below MSRP ($69.99), before any crowding pressure arrived. Seller count peaked at 2 on 07/03 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.
Seller churn and influx
Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period
1 seller exited with no new entrants — competitive pressure easing.
No new sellers in recent period
Key Findings
healthy$12.02
Significant erosion — floor is $12.02 (17.2%) below MSRP; the pricing anchor is under real pressure.
Clean Channel
No 3P sellers detected — the channel is clean.
Tastyle Flagship Store
Buy-box is controlled — Tastyle Flagship Store (2P) leads with 31 wins at $59.99, and 3P interference is minimal.
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