Buy-box price is 19.0% below MSRP and a 1P seller controls the listing
The ASUS ROG Strix X870E-E Gaming WiFi AMD AM5 X870 ATX Motherboard 18+2+2 Power Stages, Dynamic OC Switcher, Core Flex, DDR5 AEMP, WiFi 7, 5X M.2, PCIe® 5.0, Q-Release Slim, USB4®, AI OCing & Networking | GAMING WIFI was tracked for 31 day(s). During this period, the Buy Box price ranged from $323.99 to $399.99 against an MSRP/MAP of $399.99. The product's pricing health is currently flagged as critical.
Price Overview
FLOOR PRICE ($)
$323.99
MAX PRICE ($)
$399.99
AVG PRICE ($)
$385.99
EROSION (%)
19.00%
MSRP/MAP ($)
$399.99
The product hit a low of $323.99, following a peak of $399.99 during the tracking period. Compared to its MSRP of $399.99, the floor price reflects a moderate variance of 19.00% erosion.
Buy box distribution
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
1PAmazon.com· Top | New | $399.99 at MSRP | 26d (84%) | 0.00% |
2PIronleaf Partners | New | $398.92 −$1.07 below MSRP | 1d (3%) | 0.27% |
3PNewegg Business | New | $431.99 +$32.00 above MSRP | 1d (3%) | -8.00% |
3PBeachAudio | New | $381.44 −$18.55 below MSRP | 1d (3%) | 4.64% |
3PTELeasy | New | $532.14 +$132.15 above MSRP | 1d (3%) | -33.04% |
3PIPC-STORE✅ | New | $388.99 −$11.00 below MSRP | 1d (3%) | 2.75% |
3PAztekC | New | $535.83 +$135.84 above MSRP | 0d (0%) | -33.96% |
2PBeach Camera Same Day Shipping | New | $499.00 +$99.01 above MSRP | 0d (0%) | -24.75% |
3PMemoryC | New | $617.15 +$217.16 above MSRP | 0d (0%) | -54.29% |
3PSpaceBound | New | $510.56 +$110.57 above MSRP | 0d (0%) | -27.64% |
3PD.S. (We Record S/N) | New | $400.00 +$0.01 above MSRP | 0d (0%) | 0.00% |
3PLagoom Sales | New | $480.49 +$80.50 above MSRP | 0d (0%) | -20.13% |
3PvCloud Choice | New | $503.41 +$103.42 above MSRP | 0d (0%) | -25.86% |
3PNutrend Automotive Inc | New | $431.99 +$32.00 above MSRP | 0d (0%) | -8.00% |
3PRidgeline Distribution (SN's Logged) | New | $631.99 +$232.00 above MSRP | 0d (0%) | -58.00% |
3PUltraParts Renewed | New | $329.99 −$70.00 below MSRP | 0d (0%) | 17.50% |
3PNeobits_ | New | $547.71 +$147.72 above MSRP | 0d (0%) | -36.93% |
3PComputer Headquarters, Inc | New | $329.99 −$70.00 below MSRP | 0d (0%) | 17.50% |
2PAlakhras LLC | New | $381.52 −$18.47 below MSRP | 0d (0%) | 4.62% |
3PBuyFromUs2012 | New | $279.99 −$120.00 below MSRP | 0d (0%) | 30.00% |
2PPrime Merchant LLC (SN Recorded) | New | $399.99 at MSRP | 0d (0%) | 0.00% |
3PBleepbox US | New | $602.99 +$203.00 above MSRP | 0d (0%) | -50.75% |
3PRover Mall | New | $648.38 +$248.39 above MSRP | 0d (0%) | -62.10% |
3PHomestead Supply & More ✅ | New | $565.66 +$165.67 above MSRP | 0d (0%) | -41.42% |
3PBeach Camera Same Day Shipping | New | $327.00 −$72.99 below MSRP | 0d (0%) | 18.25% |
3PTriplenet Pricing INC | New | $565.66 +$165.67 above MSRP | 0d (0%) | -41.42% |
3PSPICY BOMB💣 | New | $509.99 +$110.00 above MSRP | 0d (0%) | -27.50% |
3Pantonline | New | $517.02 +$117.03 above MSRP | 0d (0%) | -29.26% |
3PGear(4)Less | New | $518.16 +$118.17 above MSRP | 0d (0%) | -29.54% |
2PAmazon Resale | New | $298.34 −$101.65 below MSRP | 0d (0%) | 25.41% |
3PPORTABLE GUY | New | $510.31 +$110.32 above MSRP | 0d (0%) | -27.58% |
3PPCNation | New | $497.94 +$97.95 above MSRP | 0d (0%) | -24.49% |
The Buy Box for ASUS ROG Strix X870E-E Gaming WiFi AMD AM5 X870 ATX Motherboard 18+2+2 Power Stages, Dynamic OC Switcher, Core Flex, DDR5 AEMP, WiFi 7, 5X M.2, PCIe® 5.0, Q-Release Slim, USB4®, AI OCing & Networking | GAMING WIFI is primarily held by Amazon.com (1P) with a 84% share, winning the Buy Box for 26 out of 31 tracked days. Only 6 of 32 total sellers have won the Buy Box.
Seller density vs. price erosion
Buy-box price stayed between $323.99 and $399.99, largely stable over the period. Price opened right at MSRP ($399.99). Seller count peaked at 27 on 08/18 — adding +3 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.
Seller churn and influx
Comparing sellers before Aug 29 vs last 3 days of 31-day tracking period
6 persistent 3P sellers actively cutting prices — driving ongoing erosion.
3 3P sellers exited the listing — channel cleanup signal.
4 sellers exited with no new entrants — competitive pressure easing.
No new sellers in recent period
Key Findings
critical$76.00
Significant erosion — floor is $76.00 (19.0%) below MSRP; the pricing anchor is under real pressure.
26 3P Sellers
26 3P sellers are swarming this listing — heavily contested.
Amazon.com
3P sellers win the buy box 12.9% of the time; Newegg Business leads with 1 days at $431.99 — worsening.
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