Buy-box price is 20.7% below MSRP and a 3P seller controls the listing

The ASUS TUF Gaming GeForce RTX 5090 Triple Fan GPU, 32GB GDDR7, 3352 AI Tops, 28 Gbps, 512-bit, DLSS 4, AI Content Creation, Local LLM Inference, DP 2.1b x3, HDMI 2.1b x2, with GPU Holder was tracked for 31 day(s). During this period, the Buy Box price ranged from $4,997.00 to $6,299.99 against an MSRP/MAP of $6,299.99. The product's pricing health is currently flagged as at risk.
FLOOR PRICE ($)
$4,997.00
MAX PRICE ($)
$6,299.99
AVG PRICE ($)
$5,990.05
EROSION (%)
20.68%
MSRP/MAP ($)
$6,299.99
The product hit a low of $4,997.00, following a peak of $6,299.99 during the tracking period. Compared to its MSRP of $6,299.99, the floor price reflects a severe variance of 20.68% erosion.
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
3PMrReliable-USA· Top | New | $6,149.97 −$150.02 below MSRP | 17d (55%) | 2.38% |
1PSuper Prime Shop | New | $6,299.99 at MSRP | 8d (26%) | 0.00% |
3PSuper Prime Shop | New | $6,299.99 at MSRP | 4d (13%) | 0.00% |
3PSuperE, LLC (S/N Recorded; Ship Next Business Day) | New | $6,188.88 −$111.11 below MSRP | 2d (6%) | 1.76% |
The Buy Box for ASUS TUF Gaming GeForce RTX 5090 Triple Fan GPU, 32GB GDDR7, 3352 AI Tops, 28 Gbps, 512-bit, DLSS 4, AI Content Creation, Local LLM Inference, DP 2.1b x3, HDMI 2.1b x2, with GPU Holder is primarily held by MrReliable-USA (3P) with a 55% share, winning the Buy Box for 17 out of 31 tracked days. All 4 of 4 total sellers have won the Buy Box.
Buy-box price stayed between $4,997.00 and $6,299.99, largely stable over the period. Price opened right at MSRP ($6,299.99). Seller count peaked at 3 on 08/13 — adding +1 net seller over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.
Comparing sellers before Aug 29 vs last 3 days of 31-day tracking period
1 seller exited with no new entrants — competitive pressure easing.
No new sellers in recent period
$1,302.99
Severe erosion — floor is $1,302.99 (20.7%) below MSRP; the product is well below its intended price point and brand integrity is at risk.
3 3P Sellers
3 third-party sellers active — channel showing crowding pressure, exits outnumbering arrivals.
MrReliable-USA
MrReliable-USA (3P) dominates the buy box with 17 wins at $6,149.97, 2.4% below MAP — and escalating.
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