Buy-box price is 16.5% below MSRP and a 1P seller controls the listing
The MSI MPG X870E Carbon WiFi Gaming Motherboard (AMD Ryzen 9000/8000/7000 Series Processors, AM5, DDR5, PCIe 5.0, M.2 Gen5, SATA 6Gb/s, USB 40Gbps, HDMI, Wi-Fi 7, Bluetooth 5.4, 5Gbps LAN, ATX) was tracked for 30 day(s). During this period, the Buy Box price ranged from $358.99 to $413.49 against an MSRP/MAP of $429.99. The product's pricing health is currently flagged as critical.
Price Overview
FLOOR PRICE ($)
$358.99
MAX PRICE ($)
$413.49
AVG PRICE ($)
$388.71
EROSION (%)
16.51%
MSRP/MAP ($)
$429.99
The product hit a low of $358.99, following a peak of $413.49 during the tracking period. Compared to its MSRP of $429.99, the floor price reflects a moderate variance of 16.51% erosion.
Buy box distribution
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
1PAmazon.com· Top | New | $389.99 −$40.00 below MSRP | 28d (93%) | 9.30% |
2PIronleaf Partners | New | $358.99 −$71.00 below MSRP | 2d (7%) | 16.51% |
2PUnrealDeals (SERIAL NUMBERS RECORDED) | New | $395.00 −$34.99 below MSRP | 0d (0%) | 8.14% |
3POneDealOutlet Online | New | $492.82 +$62.83 above MSRP | 0d (0%) | -14.61% |
3PRebornrack Renew | New | $279.00 −$150.99 below MSRP | 0d (0%) | 35.11% |
3PKaiser T | New | $600.09 +$170.10 above MSRP | 0d (0%) | -39.56% |
3PAssiduus Global Inc | New | $441.10 +$11.11 above MSRP | 0d (0%) | -2.58% |
3PvCloud Choice | New | $423.80 −$6.19 below MSRP | 0d (0%) | 1.44% |
3PNewegg Business | New | $421.49 −$8.50 below MSRP | 0d (0%) | 1.98% |
3POnly1deal | New | $279.99 −$150.00 below MSRP | 0d (0%) | 34.88% |
3PRidgeline Distribution (SN's Logged) | New | $647.99 +$218.00 above MSRP | 0d (0%) | -50.70% |
2PPrime Merchant LLC (SN Recorded) | New | $379.99 −$50.00 below MSRP | 0d (0%) | 11.63% |
3PGiz-Promo | New | $445.99 +$16.00 above MSRP | 0d (0%) | -3.72% |
3PPORTABLE GUY | New | $435.03 +$5.04 above MSRP | 0d (0%) | -1.17% |
3PTriplenet Pricing INC | New | $566.19 +$136.20 above MSRP | 0d (0%) | -31.68% |
3PNoodleTech (SN recorded) | New | $449.00 +$19.01 above MSRP | 0d (0%) | -4.42% |
2PAmazon Resale | New | $266.00 −$163.99 below MSRP | 0d (0%) | 38.14% |
3Pantonline | New | $417.47 −$12.52 below MSRP | 0d (0%) | 2.91% |
3PAmerican Bazaar Shop | New | $508.56 +$78.57 above MSRP | 0d (0%) | -18.27% |
3PMobile Advance | New | $451.40 +$21.41 above MSRP | 0d (0%) | -4.98% |
3PGear(4)Less | New | $446.36 +$16.37 above MSRP | 0d (0%) | -3.81% |
3PBeachAudio | New | $423.80 −$6.19 below MSRP | 0d (0%) | 1.44% |
3PDeal Targets | New | $405.40 −$24.59 below MSRP | 0d (0%) | 5.72% |
3PSpaceBound | New | $403.05 −$26.94 below MSRP | 0d (0%) | 6.27% |
3PIPC-STORE✅ | New | $427.32 −$2.67 below MSRP | 0d (0%) | 0.62% |
3PBleepbox US | New | $591.99 +$162.00 above MSRP | 0d (0%) | -37.68% |
3PRebornrack | New | $300.99 −$129.00 below MSRP | 0d (0%) | 30.00% |
3PByte-TechDirect | New | $420.40 −$9.59 below MSRP | 0d (0%) | 2.23% |
3PAltius Tech | New | $600.09 +$170.10 above MSRP | 0d (0%) | -39.56% |
3PPCNation | New | $433.66 +$3.67 above MSRP | 0d (0%) | -0.85% |
3POfficeNation, Inc. | New | $433.66 +$3.67 above MSRP | 0d (0%) | -0.85% |
3PTELeasy | New | $600.09 +$170.10 above MSRP | 0d (0%) | -39.56% |
3PvCloudTech | New | $423.80 −$6.19 below MSRP | 0d (0%) | 1.44% |
3PKART IT | New | $457.44 +$27.45 above MSRP | 0d (0%) | -6.38% |
3PRover Mall | New | $599.99 +$170.00 above MSRP | 0d (0%) | -39.54% |
3PThe Factory Depot | New | $413.19 −$16.80 below MSRP | 0d (0%) | 3.91% |
3PBigKitchen | New | $407.60 −$22.39 below MSRP | 0d (0%) | 5.21% |
The Buy Box for MSI MPG X870E Carbon WiFi Gaming Motherboard (AMD Ryzen 9000/8000/7000 Series Processors, AM5, DDR5, PCIe 5.0, M.2 Gen5, SATA 6Gb/s, USB 40Gbps, HDMI, Wi-Fi 7, Bluetooth 5.4, 5Gbps LAN, ATX) is primarily held by Amazon.com (1P) with a 93% share, winning the Buy Box for 28 out of 30 tracked days. Only 2 of 37 total sellers have won the Buy Box.
Seller density vs. price erosion
Buy-box price declined from $413.49 to $389.99 — a $23.50 drop over 30 days. It entered the period already $16.50 below MSRP ($429.99), before any crowding pressure arrived. Seller count peaked at 31 on 09/23, easing off since — adding -2 net sellers over the full period. The crowding was short-lived — sellers came in, didn't find enough margin to stay, and pulled back.
Seller churn and influx
Comparing sellers before Sep 28 vs last 3 days of 30-day tracking period
1 new 3P seller entered below MAP — immediate pricing pressure risk.
14 persistent 3P sellers actively cutting prices — driving ongoing erosion.
3 new sellers entered in the recent period — accelerating competition threat.
3 3P sellers exited the listing — channel cleanup signal.
Key Findings
critical$71.00
Significant erosion — floor is $71.00 (16.5%) below MSRP; the pricing anchor is under real pressure.
32 3P Sellers
32 3P sellers are swarming this listing, 3 new in the recent period — heavily contested.
Amazon.com
Buy-box is controlled — Amazon.com (1P) leads with 28 wins at $389.99, and 3P interference is minimal.
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